Chapter 402 The Dust Has Settled
Xu Liang has memories from his previous life, and he really doesn’t like those juices that are almost the same as water, but with some color and sugar added.
So after acquiring Huiyuan, Qiao Yuhui was asked to start reforming the formula of Huiyuan juice.
"How is the market feedback?"
Qiao Yuhui showed admiration on his face.
"It's very good. According to market research, everyone who has tasted the new product has given almost 100% positive reviews."
Xu Liang smiled and said: "It seems that we succeeded."
Qiao Yuhui Walking behind him, he lay down and rested his chin on his left shoulder. After gently kissing the side of his face, there was a trace of obsession in his words.
“Why can you always make the right decision?”
“This is ability.”
Xu Liang smiled.
Reach out and grab the area.
Qiao Yuhui turned around and sat in his arms.
Holding the beautiful lady’s soft body in his arms.
“Is there a third one?”
Qiao Yuhui nodded, "Establishing the third largest business of Jianlibao Group - the 'mineral water' business."
"Mineral water? Why did you think of doing this?"
"The recent domestic In the catering field, the dairy industry and the drinking water industry are investment hot spots. We, Jianlibao and Huiyuan, occupy a dominant position in the alkaline electrolyte beverage and juice industries, and we should also further explore new markets.
The dairy industry is in trouble. Some, and the source of milk is difficult to find.
Mineral water is relatively simple. We can use the mature marketing system we have built to develop the situation in the short term, and the cost is low and the profit is high.”
Xu Liang nodded.
Before he was reborn, the richest man in China was a mineral water seller. And he has firmly occupied the position of the richest man for many years, which shows how profitable selling water is.
Moreover, water is a necessity and there is no need to worry about the market.
“Have you picked a name yet?”
“Not yet. Do you have any good recommendations?”
Xu Liang thought for a moment and said, "Let's call it 'Tianshan Bingquan'."
He would rather call it Nongfu Spring, but it has been registered for several years now and is developing very well. With the attitude of still not selling it after twenty years, there is a high probability that if he comes to the door, they still won’t sell it.
“Tianshan Ice Spring?”
After tasting it, Qiao Yuhui nodded.
“This is a really good name.”
"I won't stop you if you want to make mineral water, but the product positioning must be mid-to-high-end, and focus on highlighting natural spring water and health attributes."
Nongfu Spring has always been popular because of its clear product positioning , and health attributes.
Then there is Yibao mineral water owned by China Resources. Although its sales are not as good as Nongfu Spring, it has been prosperous for 20 years.
In contrast, ‘Binglu’, which was selling well and at a low price back then, has almost disappeared.
Wahaha pure water has long withdrawn from the mainstream drinking water brand.
"But the best-selling product now is low-priced pure water." Qiao Yuhui said.
“You have to take a long-term view when doing business. It is good now, but it may not be good ten or twenty years from now. Our business in drinking water is not to do it for three to five years, but to become the main business.
So, mid-to-high-end mineral water with health as its selling point is the product we should stick to.”
“Okay, I’ll listen to you”
Qiao Yu will order. nodded.
After talking about work, Xu Liang stood up.
“Let’s go, I’ll take you out for a walk.”
Qiao Yuhui leaned back, wearing a white slim-fitting sweater that made her already plump upper circumference stand out against her slender waist. It looks more and more upright.
“It’s not my first time to come to the United States. After studying for so many years, I’ve already finished reading what I need to see. Instead of going out, it’s better to rest at home.”
“It used to be before. "You didn't have me by your side when we played before." Xu Liang said with a smile.
She glanced at him charmingly.
"Virtue."
As he spoke, he raised his right arm.
Xu Liang smiled and stepped forward to pull her up.
The two changed their clothes and walked outside.
Unfortunately, both of them had many things to do, and Qiao Yuhui had to leave after staying in Silicon Valley for four days.
According to Xu Liang's intention, he planned to let her stay.
Escape from the impending SARS outbreak.
But Qiao Yuhui never agreed. Jianlibao was her hard work, especially at such a critical time of the year, she couldn't leave for too long, and she didn't want to leave.
Xu Liang could only let her go, but added bodyguards around her.
If a critical moment comes, even if she doesn't want to come out, she will be taken out by force.
It’s the end of the year.
There are many things to do.
Especially Jianlibao is getting bigger and bigger, and things are getting more complicated.
Four days is the limit that Qiao Yuhui can spare now.
Seeing the Golden Eagle carrying Qiao Yuhui away, Xu Liang sighed melancholy.
Throughout the year, we have too little time to meet each other.
His melancholy did not last long before he was interrupted by the ringing of his cell phone.
Took out his cell phone, looked at it, and quickly pressed the answer button.
“BOSS, Vivendi has compromised.” Richard Sanders said excitedly.
Xu Liangzhong also became excited. Since Microsoft has clearly withdrawn, Google has no offer, and Vivendi, which has lost all hope, has begun negotiations with Hongmeng.
This conversation lasted for nearly a month.
One of the reasons why the talks took so long is that Vivendi insisted on US$3.4 billion and would not waver.
There is also a financing case in which Hongmeng signed Google at 55 times its net profit, and also required negotiation at a valuation of 55 times Hongmeng’s net profit.
Neither side gave in.
Unexpectedly, seeing that it would be 2003 in a few days, Vivendi would compromise.
“What conditions?” Xu Liang asked quickly.
“Vivendi’s game is priced at US$3.3 billion, half in cash and half in Hongmeng options. The valuation of Hongmeng is based on ours, which is 55 times the net profit.”
"Great." Xu Liang suddenly waved his fist, "By the way, why did Vivendi compromise?"
"It may be related to the upcoming 2002 year-end report. Although there are no accurate figures yet, it can be seen from the loss range in the last quarter that in the fourth quarter of 2002, Vivendi's loss will definitely be no less than 7 billion euros. < br>
They need money to balance their spending, ”
Richard Saunders said quickly.
"Very good. You tell the headquarters immediately the news, and also ask Mr. Xie to fly to Paris to finalize the contract. Also, notify all shareholders of the change in equity."
"Understood."
"Remember to ask Vivendi's people to sign the buy-back clause."
"Yes."
After the explanation, Xu Liang hung up the phone.
He breathed a long sigh of relief.
According to the agreement reached by both parties.
Hongmeng will pay US$1.65 billion in cash and shares of the same value.
With the US$1.5 billion in bonds issued guaranteed by Microsoft, Hongmeng only needs to come up with US$150 million. Hongmeng now has accumulated US$470 million in cash.
It is easy to come up with this little money.
But after Vivendi holds Hongmeng shares, Hongmeng’s equity will also change.
Hongmeng's net revenue in 2002 was 16.4 billion Chinese dollars and net profit was 3.912 billion Chinese dollars, equivalent to US$473 million.
Based on a net profit valuation of 55 times, Hongmeng’s total value is US$26 billion.
In the overall valuation, Hongmeng China accounts for 30% and Hongmeng International accounts for 70%.
In other words, US$495 million was invested in Hongmeng China, accounting for 6.3% of the total share capital.
Hongmeng Huaxia’s equity structure has also become an option pool with 10%, Vivendi holds 6.3%, and Xu Liang holds 83.7%.
Similarly, Hongmeng International’s equity has also changed again.
The original equity structure was Xu Liang 68.36%, Morgan 7.27%, 3i Group, Temasek and MIH Group 3.63% respectively, SoftBank 3%, Sun Haizhen 1.36%, and the option pool 12.12%.
It will become Vivendi 6.34%, Morgan 6.83%, 3i Group, Temasek and MIH Group 3.4% respectively, SoftBank 2.8%, Sun Haizhen 1.28%, and the option pool 11.43%.
Xu Liang’s equity was also diluted again to 64.46%.
Of course, this is not the final structure.
Temasek, MIH Group, SoftBank, etc. all signed anti-dilution clauses when they originally invested.
If they exercise this power, Xu Liang's equity will be reduced.
But the specific details will be decided after discussion.
——
“For US$3.3 billion, Vivendi Games sold itself to Hongmeng Games.”
“Revenue surged, and Hongmeng Games rose to third place in the world.”
< br>
"The growth path of a gaming giant."
Looking at the news on the computer, Mike Mohami sighed.
As the CEO of Blizzard Entertainment, he has been paying attention to the Vivendi Games transaction recently. Now that the dust has settled, I feel even more uneasy.
Vivendi, the former big boss, was not easy to take care of, and Hongmeng, the new boss, may not be a good one either.
And since it was reported that Hongmeng was negotiating with Vivendi, he had a good understanding of the company.
It was found that most of their games are online games that have become popular in recent years. They only entered the field of TV games and PC games after acquiring the old Japanese game company SNK.
95% of Vivendi games are PC games.
There is not much overlap between the two sides.
But fortunately, Hongmeng Company also started with games, so it is an insider after all.
Dong dong….
There was a knock on the door.
“Come in.”
‘Creak’, accompanied by a slightly hoarse sound of opening the door, a slightly obese, bald middle-aged man in a plaid shirt walked in.
"Mike, the flight is booked. Fly to Palo Alto at eight o'clock tomorrow morning."
"Thank you, Alan."
Alan Adhan glanced at his friend's expression and walked over.
"Still worried about our new boss?"
"A little bit. After all, we rarely deal with Chinese people." Mike Mohami said.
"Relax. In fact, I am very optimistic about this transaction."
Looking at his friend's questioning eyes, Alan Adhan continued with a smile: "Vivendi is just innocent They want to make money, but they don’t understand games. But Hongmeng is different. I heard that the company’s founder Xu Liang has made it known on many occasions that Hongmeng games only make high-quality games. >
This concept is consistent with our company, and I believe we will have a common language in this regard. "
Mike Mohami nodded slightly and asked curiously: "You seem to know Hongmeng very well? "
Alan Adhan nodded, "They are the largest and most successful developer and publisher in the global online game field. In order to find inspiration for "World of Warcraft", I once played their I have also collected a lot of information on all games, so I know a little bit about them. "
"I hope this meeting will go as smoothly as you said. ”
(End of this chapter)