The popularity of short videos may not be just about watching short videos.
But a young age.
Zhang Jingjing, who changed her name to Dao Xiaodao, released her first short video of herself shaking her head and changing outfits in March.
Switching between quiet and cool at will brings great sensory stimulation to young people who like to watch this kind of videos.
Then it exploded.
It became so popular that the entire Tengyou Shenzhen branch was shocked. In just three days, countless people rushed to imitate it.
And this also brought her more traffic.
As expected, Zhang Jingjing became popular.
She was so popular that she jumped directly from the rookie group to the master group and officially changed to the first-class internet celebrity group.
This means that she will soon become a big internet celebrity with tens of millions of fans.
And the speed will be very fast.
The advantage of being promoted to the first-class Internet celebrity group is very obvious, that is, you can enjoy the high-end celebrity resources of Tengying Entertainment.
Use celebrity resources to protect your future, and you can often attend some top internet celebrity gatherings organized in the circle.
There are countless benefits. As long as she agrees, she can immediately enjoy Tengyou's best treatment.
Zhang Jingjing naturally wanted to go, but she did not forget that it was Chen Pingsheng who made her famous.
So, let’s ask his opinion first.
Chen Pingsheng told her not to hesitate. He was not here to flatter a few Internet celebrities, but to explore the future physical industry and short video traffic +.
He believes that this is very likely to become an unavoidable topic for traditional industries or entrepreneurs in the next five or even ten years.
Under the envious eyes of countless people, Zhang Jingjing left the Shenzhen branch of Tengyou and went directly to the Guangdong headquarters.
Her future will be protected from there.
In mid-March, another exciting news came from the Taoke circle.
In a university in a small southern town, a smiling girl uploaded several smiling selfies of herself on Douyin.
Because of her pure and sweet appearance, this girl is liked by many boys.
It’s not surprising that short videos have become popular. After all, people become popular on Douyin every day.
What really made her out of the circle was the toothpaste sharing link under her video.
Everyone who links to Taokequan knows very well that it was obtained from Taokequan.
Because of this toothpaste shopping link, this college girl received 810,000 yuan in pure commission income.
There is no need for her to deliver goods, and there is no need for her to take care of any after-sales service. This is Taoke.
Get commissions by sharing Taobao products so that customers can buy them.
As soon as the news came out, Taoke circles were shocked.
Then a large number of Taobao customers turned to short videos.
Not only Taoke circle was shocked by short videos, but there are also some physical stores that are not doing well but can make short jokes.
It was the first to start transforming into online celebrity stores.
It used to be said that the aroma of wine is not afraid of the depth of the alley. Now, if no matter how good the wine is, it does not attract traffic, it may not sell as well as the millet soup next door.
Chen Pingsheng rarely paid much attention to Tengyou Media before, let alone the development of short videos.
Now, after coming here for half a month, he really feels that a short video era of youth is coming.
This era does not depend on human will. With its current development speed, no one can predict the final result.
After an enterprise has accumulated in the early stage, it will start to seek ways to realize its profits in the mid-term.
Douyin is no exception.
It first launched Doujia, which did not attract much attention.
The so-called Doujia actually allows users to spend money to buy traffic. Nowadays, if people shoot better videos, they will not be short of traffic at all.
So the emergence of Doujia did not bring much revenue to Douyin Group, and it still had to rely on bringing goods later.
However, in the past two years, Taobao has launched its own live broadcast to sell goods, and also held a live broadcast competition.
The winning contestants will receive strong support from Taobao, and the sentence "Ohmygod" made Li Jiaqi popular. Another one is Wei Yan, who, like Yao Anni, transformed from a physical clothing store.
These two are now furious.
The annual income from personal sales alone is 500 million or even 1 billion+.
The era of short video live streaming to bring goods may really be coming.
"Uncle, I can't bear to leave you."
After Zhang Jingjing left, Huang Meiyou, the motorcycle girl, was the only one left in their group.
Not surprisingly, she will also become popular.
The headquarters sent her an invitation to enter the first-class internet celebrity group.
Two newcomers were sent to the first-class internet celebrity group at the headquarters so quickly. Chen Pingsheng, the new content operator, also left some legends in the Tengyou branch.
Especially because I drive an Aston Martin to work.
“Stop being hypocritical, isn’t it your dream to be transferred to the internet celebrity team at the headquarters?”
"You've seen all this."
Huang Mei is an outgoing girl who usually likes to act coquettishly. She said: "Uncle, if it weren't for you, I might never have a chance to enter the headquarters in my life, little girl. I can’t repay you, or I’ll let you use it secretly later.”
“It’s not serious, you’re only twenty and I’m already thirty-five. You’d better report to the headquarters quickly. Maybe we can meet again in the future. We have a chance to meet. "
Okay...it's no use trying to lift your butt.
Huang Meiyou also left, not from Tengyou Media, but to the Guangzhou Baiyun headquarters.
After she left, there would be no new members in their group.
Bai Qi came to him and said very politely, "Old Chen, you really don't want to go with me?"
"I'll forget it."
" Okay." Bai Qi took out a tablet and handed it to him, "You are also popular now. Countless new people are rushing to ask you to take care of them. You choose it yourself!"
Chen I never took the computer from her hand, but asked: "I remember our group will hold a Tengyou Night at the end of March, right?"
"Yes." Bai Qi was obviously looking forward to it.
“Tengyou Night is the most important event of our group and a major event for the entire Internet celebrity circle. At that time, it will not only be Internet celebrities, but also countless first-line celebrities, and even Douyin celebrities. Several vice presidents will also come.”
“Oh, I want to attend this year too.”
“You want to go too?”
Bai Qi thought for a while and said: "Originally, with your position, you would definitely not be able to go, but since you have cultivated two big internet celebrities in such a short period of time, our branch will definitely get a place for you."
Chen Pingsheng smiled and said nothing. Naturally, he would not be in his current status.
He also came here to truly understand short videos and the short video + traditional industries that may appear in the future.
I have been here for almost half a month now, and I basically understand what I need to know.
I’m going to talk to the founder of Douyin later.
See if you can spend money to buy some of his shares. No matter how high the valuation is, he will buy some of it.
A few years ago, he still missed a wave of opportunities to get rich.
At that time, Zhang Yiming, the founder of Douyin, approached Tong Zelan and Shen Nanpeng with a financing plan.
He happened to be there, and no one accepted the valuation of seven billion US dollars.
I have to admit that I made a mistake.
As for whether I still want to buy it now, I’m afraid it will cost tens of billions of dollars.
I don’t know if we can talk about it until we meet with the person.
Chen Pingsheng didn't choose any newcomers, so Bai Qi could just choose two for him.
He won't stay here for long, until he finishes participating in Tengyou Night.
I will definitely be busy with other things. I have to say that Tengyou is still developing very well under the leadership of Chang Fu and the current team.
(End of this chapter)