Chapter 158 The copyright dispute is unexpected
Magic City.
Li Mingyang hung up the call from Wang Changtian, put the red wine glass in front of his eyes and shook it, the crimson red wine swirling.
The night outside the window, bathed in neon lights, was cast in a twisted crimson color.
Lao Gu is most worried about Baidu and Tudou.
But what Li Mingyang and Wang Changtian are most worried about is mangoes.
Mango is the most terrifying opponent in this battle!
To be honest, Li Mingyang is not afraid of offending Baidu or Huayi.
One is going to be made into a movie.
A person who has to face not only Google, but also the perfect old man, and the penguin who has been hiding.
And Mango can be called the giant of satellite TV.
Mango Channel has a profound foundation and an extremely powerful content supply and reform mechanism. It is unparalleled, not only unmatched by other satellite TV, but also coveted by Aiyouteng.
After the closed loop of mango is formed.
Paired with Mango Channel’s precise publicity and competitive recruitment system.
Mango TV has rapidly grown into the fourth parent video platform in China, allowing money to flow from left to right, and then appreciate again, and then invest in real estate, hotels, cultural theme parks, plazas, supermarkets, film and television cities, and e-commerce .
Forming a more terrifying business closed loop.
This is the reason why mango eats alone. It relies on itself, not others.
……
The video industry is in a period of brutal development, which itself is a stage of selling at a loss and seizing the market.
The above continues to increase the intensity of crackdowns on piracy.
But there has been no heavy hand in auditing.
Beginning in 2008, the state issued the "Internet Audiovisual Program Service Management Regulations". During this period, only self-examination of websites is required.
In the following four years, no new policies were introduced.
In 2012, it was further strengthened, and the right of review before broadcasting was delegated to the broadcasting organization for "self-review and self-broadcasting", but after review and issuance, it must be filed with the local radio, film and television agency.
In 2014, we further strengthened the crackdown on content uploaded by non-real-name users, and then began to strictly control unregistered overseas film and television dramas from being broadcast online.
In 2016, key online video content, covering online dramas with an investment of more than 5 million yuan and online movies with an investment of more than 1 million yuan, will be submitted for filing under a unified stamp.
Video content that does not meet the requirements will be removed from the shelves in a centralized manner.
Since 2017, the State Administration has required that online audio-visual programs and radio and television programs have "the same standards and standards."
Online dramas have entered the era of online registration numbers, and supervision has become increasingly strict since then.
In 22 years, using a unified "network logo", online dramas and online movies officially ended the era of "online registration number" and ushered in the era of "license".
In the licensing era, the review standards for online dramas are no different from traditional TV dramas and movies.
To boil a frog in warm water, you need to do it step by step.
Compared with TV dramas, the review of variety shows has never been strict.
The most stringent review is for movies, followed by TV series, and variety shows are the loosest.
Since Li Mingyang cut out "Running Brothers", Wang Changtian has no intention of selling "Running Brothers" to TV stations.
So he refused to watch the film and kept delaying it, delaying Laogu's time and delaying the launch of Youku's time.
Once it is submitted for review, it will be too easy for TV stations to watch "Running Man".
At that time, those TV stations that have withdrawn will also join the fight.
It is impossible to keep the copyright of Running Bar.
It must be separated.
Without handing over the copyright to the variety show, it would be impossible for the TV station to broadcast it.
Once the copyright is divided, no matter how much it is divided, the TV station will definitely be in control next time.
TV station hegemony...
Stealing the chicken failed...
The copyright interests of Running Bar are too great, and it is not a matter of hundreds of millions at all...Li Mingyang understands this , Wang Changtian actually saw it.
As foreign countries are interested in copyright, once the copyright of Running Bar is cut off, the loss cannot be compensated by hundreds of millions.
So the three of them agree that the copyright cannot be sold. What they need is the market and users. Secondly, the higher the revenue, the better.
Li Mingyang was thinking about countermeasures when Jing Tian called.
"Mingyang, are you still in that hotel in Shanghai?" Jing Tian asked.
“Well, I’m still here, but I’ll go back to Hengdian tomorrow.”
"Don't leave in a hurry, Uncle Wang wants to see you tomorrow."
Jing Tian was very happy when she said it. After all, Lao Wang was very busy, and Jing Tian herself had never seen him a few times.
Let alone take the time to meet one person.
"Okay, meet me somewhere, do you want me to book a hotel now."
"No need to bother, he must have arranged everything, just wait on the set."< br>
The two chatted for a while. Jing Tian was very happy and her voice was clear and sweet.
But Li Mingyang started to murmur.
"How come Lao Wang happened to be here at this time?"
The next day, the crew was wrapping up, and Li Mingyang, Zhen Zhidan, Wu Jing, and Zou Zhaolong were at the door of the hotel. They sat in a row on the stone steps, chatting and joking, passing the time.
At around ten o'clock in the morning, eight Mercedes-Benz vehicles drove into the square outside the hotel and parked in a row.
Then Lao Wang got out of the car and said something to the people around him while buttoning his gray suit.
After finishing speaking, when he saw Li Mingyang, Zhen Zhidan and others coming towards him, he immediately narrowed his eyes and smiled, shaking hands with everyone one by one.
While the two parties were chatting, the doors of other Mercedes-Benz cars also opened.
Li Mingyang glanced hastily and saw Wang Dajun and the vice president of Tianyu. Although the two sides are now fighting fiercely in private and are at each other's throats, when they meet, everyone is still friendly, shaking hands and complimenting each other.
"Mr. Wang, it's so gratifying that Huayi is listed on the market! I heard that Director Feng made two to three hundred million this time!"
"It's all Huayi's heritage over the years. There's nothing to be proud of. How can it be like that?" Director Li is a hero and can attract hundreds of millions of dollars in investment for a web series. "
It was too cold outside and the wind was biting. Seeing that everyone was done chatting, Lao Wang smiled brightly and invited everyone into the hotel. visit.
The hotel is just a semi-finished product, the first, second and third floors have not been renovated yet, so there is nothing to visit.
After wandering around inside and listening to Lao Wang bragging for more than ten minutes, everyone got in the car and went to the Wanda Hotel in the city.
In the private room, everyone exchanged glasses for a while, and Lao Wang acted as a peacemaker, asking everyone to put aside their grudges and make money together.
To be honest, Li Mingyang feels that Wanda is not qualified to be the peacemaker now.
Currently, the domestic film production is not high, especially the films that can sell at the box office are in the hands of the distributors.
The theater chain does not have a high say.
And the mountain eagle has not yet stepped down. Although Wanda Cinema is the number one cinema chain, China Film Group has three controlling cinema chains and four equity-equipped cinema chains.
Controls more than 30% of the country's screen share.
China Film Group is the cinema giant.
Wanda is really not qualified to be a peacemaker now.
But Wanda was kind to him.
Old Wang had already spoken, and Li Mingyang naturally said it was okay, it was okay, it was all trivial, and interests came first.
But I know in my heart that this is a delaying tactic...
The contradiction between the two parties is too great, and the conflict of interests is too great.
Huayi and Guangguang are in the same field. If you take one more bite, I will take one less bite. The battle for wealth.
Youku and Qiyi are in a life-and-death video battle.
Mango owns all the copyrights of Running Man, and the running brothers of the same genre have touched on Mango’s most fundamental interests.
There is no room for relaxation on either side.
……
Hengdian, Mingyang Entertainment.
The Spy crew returned to Hengdian for the second day of filming.
Li Mingyang and Wang Changtian are having a video call.
"The General Administration opened a special show for all satellite TV stations. The effect was so good that the copyright can no longer be retained." Wang Changtian shook his head.
Before streaming media took shape, TV stations were the biggest buyers in the entertainment industry. It was okay to offend a few TV stations.
After all, TV stations are in a competitive relationship.
Forcibly broadcasting it after review is tantamount to offending all TV stations and simply seeking death.
"What do you think of Lao Gu?" Li Mingyang asked.
"He doesn't quite understand, and he still dreams about full copyright." Wang Changtian took a sip of tea and said slowly: "The copyright must be sold, and he is not afraid. We still have to work in the film and television industry, and Guangguang has half of the business. The revenue comes from the TV station... CCTV also sent people to watch it. It was too entertaining, so I gave up. In the end, there was competition among five satellite TV stations. Which one do you think is better to sell to?"
"Who wants the copyright? "Less?"
"There is no difference between more and less. Even if it is 1% of the copyright, it is the TV station that has the final say."
Li Mingyang is worried. This actually means binding the TV station.
“Definitely not selling it to mangoes!”
"Not necessarily. Mango seems to want to turn Running Man and Running Bar into one IP. If the bid is the highest, they are willing to withdraw." Wang Changtian said.
“It’s impossible... Qiyi.com and Mango have a strategic partnership.”
“Cooperating with Baidu is just about making money, and the core of Mango is content... Mango is willing It’s good to quit on your own initiative. Mango has actually not moved much for so long. Once it starts to move, we will be in trouble.”
Wang Changtian prefers to cooperate with Mango.
Li Mingyang actually doesn’t understand the TV station, because when he succeeded, the TV station was already in decline and would never regain its former glory.
Streaming media has become the largest buyer of content channels, and producers and TV stations have to look to streaming media to buy movies...
IQIYI can catch up from behind and surpass Youku Tudou by purchasing a large amount of high-quality products from Mango Videos and variety shows.
The birth of Mango TV relied on the huge copyright fees paid by iQiyi.
When Penguin Video entered the venue, there was chaos, internal and external troubles.
Ali entered the game later than Mango.
Mango can only rely on Baidu to quietly plan its own online video business.
After talking to Wang Changtian, Li Mingyang felt worried, but he couldn't figure it out, so he stopped expressing his opinions and let Wang Changtian handle it.
As the bidding date approaches.
The situation is getting clearer and clearer, and in the end, only three satellite TV stations are left to compete for "Running Brothers".
Mango, Dongfang, Zhejiang.
Blueberry TV has a lot of money and boasted 300 million to take over Running Brothers, which scared off many satellite TV stations.
Running Brothers is so entertaining.
There are many express regulations on satellite TV entertainment programs and the requirements are very strict.
Bought it back, just in case someone from above says it is too entertaining and will be removed from the broadcast in the middle.
No satellite TV station can bear this loss.
There are only a handful of people who bought it back and had the ability to successfully broadcast it despite reports and public opinion.
Li Mingyang and others have the same view. They all believe that Mango will successfully buy "Running Brothers" and merge it with "Running Man" to form the top variety show IP in domestic entertainment.
After all, Mango TV has deep pockets and top-notch variety show resources, and it also unilaterally canceled its strategic cooperation with Baidu.
Both emotions and reasons should be mangoes.
However, the final result shocked everyone, and the company finally chose Zhejiang Satellite TV!
(End of this chapter)