Chapter 254 My rules are rules!
Gao Peng and Li Yan couldn't help but be surprised when they heard that a customer service call center and a warehousing, logistics and express company were established.
Although these two industries have appeared in China now, they have not yet become mainstream. For example, in the pager industry, there are pagers called pagers. In society, they are treated the same as flight attendants. In fact, they are just pagers. Machine customer service.
However, in the telephone and mobile phone industries, there has not yet been a large-scale customer service call center. After all, there has never been a project like TV shopping that requires large-scale customer service before.
As for the express delivery industry, it has already emerged two years ago. SF Express and STO have both been established. One focuses on the business from Hong Kong City to Guangdong Province, and the other is delivering customs declaration forms from Hangzhou to Shanghai. .
Of course, postal express delivery is still the undisputed leader. Not to mention now, even in another fifty years, the postal service is still irreplaceable. Letters, official documents, college entrance examination papers, etc. all need to be delivered by the postal service, and remote areas where it is not profitable , deep mountains and old forests, etc., places that are not favored by express delivery companies also require postal delivery.
Even overseas logistics and express delivery, etc., if the express company cannot handle it, the postal service can also handle it. The postal service has logistics channels covering domestic and even overseas, so things can definitely be delivered.
However, in terms of speed in some areas, it cannot compare with express companies such as SF Express and Sitong Yida. For example, the customs declaration form from Hangzhou to Shanghai now takes three days to be delivered by the postal service. How does STO work? The boss of STO takes the customs declaration form and takes the green train to Shanghai at two o'clock in the morning. When he arrives at the station, he takes the bus for two and a half hours and delivers the form to the customs declaration company before eight o'clock.
In order to earn this toll, STO is risking its life. If he doesn’t earn this money, who dares to earn it? !
Due to the current postal law, whether private express delivery companies are legal or not has always been controversial. For example, when STO was unloading express delivery, someone came out to urinate in the middle of the night, and they were so scared that they drove away in their cars. Road, for fear that the car would be impounded.
At this time, SF Express is not much better. It is nicknamed the Rat Club. The office is hidden behind the canteen. When sorting the warehouse, the windows have to be covered with bricks. A bunch of workers are sweating and sorting the goods. SF King The boss's subordinates are much better than other express delivery companies in later generations. They give out bonuses during festivals and listing red envelopes. This is not unreasonable. The people who fought with him at the beginning are now living a real life. of suffering.
The only remaining express delivery companies in the future are SF Express, JD.com, Tiantian, Santong and Yida, plus the latecomer Jitu Express. But in fact, in the past few years, domestic express delivery has been in a reckless era. , there are thousands of express delivery companies fighting each other.
In the express delivery world, a large number of express delivery companies such as Home Delivery, DDS, Little Red Horse, Hi-Ais, Huachi, and Shenshian have appeared, competing in the express delivery industry.
The word "fighting" is not an adjective now, but a real fight. Express companies and salesmen compete for each other's territory and customers. It is really hands-on. Each express company delivers goods There are iron bars placed on the back of the tricycle carrying goods, in order to respond to greetings from friendly businessmen, or to provide a close contact between the iron bars for the friendly businessmen who have intruded into their territory.
Little Red Horse Express, born in Yanjing, was once the king of the express delivery industry. Until the boss of Little Red Horse went to East China, he thought it was like a dragon crossing the river, but the express delivery industry in East China The severity of the incident scared even the little red horse boss.
In the East China express delivery market, price wars are raging. The overall profit of an express delivery is only a few cents. When the winner cannot be determined, the two sides begin to use the oldest method to determine the winner, competing with each other to determine the winner.
Both sides lined up to fight with all kinds of knives and iron rods. The winners occupied the territory, and the losers got out. This fierce competitive atmosphere made the boss of Little Red Horse completely absent. He wants to compete with the express company in East China to make money, but the other party is risking his life. How can he fight like this!
At the press conference, Rebus would only say a few greetings to his friends and businessmen, and would not really take action. However, in the health care products, express delivery and other industries, they are really fighting each other, and only those who are standing and alive are Only people are qualified to earn this money!
“Whether you establish a customer service center or a logistics express company, you must first undertake internal business such as Dongling Hi-Tech, Feiyan Technology, Focus Media, Oriental Times, etc., and then take on external business when the time is right!”< br>
Li Dongling said to Li Yan and Gao Peng that other express companies were fighting so fiercely for express delivery orders, but for the logistics express company established within Dongling High-tech, there was no shortage of orders at all, and they only accepted Dongling High-tech. As well as the logistics and express delivery orders of parts industry chain companies, you can live a very comfortable life, and there is no need to fight against other express delivery companies.
After the new postal law was released, the legality of private express delivery companies was confirmed, and the landscape of the express delivery industry was basically established.
At this time, if the express company under Dongling Hi-tech is interested, it can just come out to clean up the old mountains and rivers. This is what Boss Liu of Jingdong does. Cheng Yaojin comes up halfway and relies on self-built logistics The system can compete with the prosperous Alima boss, and withstand the impact of live streaming and short video platform sales.
Gao Peng and Li Yan looked at each other and nodded. Li Dongling’s meaning was already very clear. What Li Dongling had decided on at Dongling High-tech was the only way for everyone at Dongling High-tech to accomplish it. share. Moreover, it is true that no one can help with the Focus Media TV shopping project. After all, this is a new thing and there is no target to refer to. You can only do it by yourself!
“In addition, Dongling Hi-Tech and Focus Media have established a customer service call center and warehousing and logistics center to cooperate with CCTV, Yanjing Supply and Marketing Corporation, and telecommunications companies!”
Li Dongling explained to Gao Peng and Gao Peng that Li Dongling did not expect these two industries to bring much profit to Dongling High-tech, such as the customer service call center and warehousing and logistics center. Both of these industries can provide jobs on a large scale. industries, the meaning of their existence is even more important than the profits earned!
Inviting TV stations, telecoms, and supply and marketing cooperatives to join in will allow Tanglin Hi-Tech’s warehousing and logistics companies to not be constrained. Many express delivery companies such as STO and SF Express are still hiding for fear of being Regarding fasteners and fines, if the express companies under Donglin Hi-tech can cooperate with CCTV, supply and marketing cooperatives and other companies, they will not have to hide at all and can carry out business openly.
The establishment of a customer service call center and a warehousing, logistics and express company can solve a large part of Focus Media's problems, and Li Yan also breathed a sigh of relief.
Gao Peng rubbed his hair. Once these two major companies were established, his logistics stall was probably bigger and he had more things to deal with. The logistics departments of other companies were just like that. It’s just a few people, they are all idle departments, and the future staff size of Donglin Hi-tech’s logistics department will not be much larger than that of some companies!
In addition, Donglin High-tech Logistics Department may incubate a listed company in the future, separate the call center business and logistics express company business, and send them to the public market...
"Focus Media's TV shopping project, even if the profit is lower, the quality and after-sales service must be handled well, and the reputation must not be ruined!"
Li Dongling once again explained to Li Yan that Focus Media's shopping selections If the brand is done well, it will be enough for Focus Media to reap dividends for decades.
Whether it is the era of TV shopping, the era of e-commerce, or the era of live streaming, Focus Selection is a brand that can be used as long as it has a reputation!
For example, boss Yu of New Oriental, who is engaged in English now, more than ten years later, after the downturn in the training industry, he once again made his way out of the siege by relying on live broadcast to bring goods. There are also old people who play mobile phones and owe a lot of debt. Luo, Gaohe, which sells cars, and well-established domestic washing powder, etc., all rely on live broadcasts to sell goods, and are waiting for or have already completed their turnaround.
If Focus Media can live into the era of live streaming to bring goods, relying on its reputation for more than ten years and its strong supply chain, logistics and after-sales system, it will not be able to overwhelm those anchors who bring goods. If Dongfeng continues to be prosperous for more than ten years, it will probably be a problem.
"As the leader of domestic TV shopping, Focus Media is meaningful and makes due contributions to this industry!"
Li Dongling looked at Li Yan and said, "After you return to Yanjing, you can follow Yanjing The TV station, Hanxi Provincial Station, etc. have joined forces to propose to the radio and television management department the establishment of TV shopping rules and the establishment of an order for the TV shopping industry. The industry established by Focus Media cannot be destroyed by unscrupulous companies and scammers!
In addition, we should improve TV shopping broadcast time, product authenticity, after-sales, returns and other issues. As the pioneer of the industry, Focus Media has the responsibility to establish an order in the industry."
Li Dongling stood up and took the photo! Li Dongling's pat on Li Yan's shoulder was not strong, but when it landed on Li Yan, he felt that half of his body was numb.
At this moment, Li Yan has only one idea in his mind: to establish a new order and rules for the TV shopping industry. He may become an industry rule maker. In the future, all practitioners in this industry must follow these rules. He sets the rules to do things, which is more profitable than a company, and it makes a man's heart beat much more!
In the previous life, Yanjing Broadcasting and Television also tried to rectify the TV shopping industry, but it was already too late. The reputation and credibility of TV shopping have been completely destroyed, just like a collapsed ruin. How can the ruins be rebuilt? Can they be reunited? !
Now, Focus Media has joined forces with CCTV and other TV stations to implement a set of rules for the TV shopping industry. It is difficult to say how useful this set of rules is. After all, money is attractive to people. When there is 100% profit, it is There will be people who will break any rules regardless of the consequences, even at the risk of being beheaded.
However, it is better to have a set of rules than to let those TV shopping companies cut the leeks at will. The most important thing is that Focus Media must maintain its own reputation and credibility.
(End of this chapter)