Chapter 52: Cooperation Negotiated (Please read)
"Yes, okay." Yang Wendong nodded. Generally speaking, dealers and suppliers, although they cooperate, are usually wary of each other. After all, Everyone has something to rely on.
As long as you know the general situation of the other party, it will be fine. It is impossible for others to tell you if it is too detailed.
Besides, it’s useless to know it yourself. In this era of information, many people make money by relying on various relationships, so it’s useless for outsiders to know.
After taking a sip of tea, Yang Wendong said again: "Boss, during this period, I analyzed the subsequent production capacity costs and market demand. Therefore, the price I set is 40 cents per piece."
"40 cents?" An Yongqiang and Zhao Chengguang looked at each other, and then Zhao Chengguang said: "Yang Sheng, this price is still a bit too high.
40 cents is just your ex-factory price, if you include us The channel fees and profits here, and the price of the terminal, are at least 70 to 80 cents. This price is not very competitive."
An Yongqiang also said: "Yes, the average in Hong Kong. The salary is only 80 yuan, but this is only an average. Most people only earn one or two yuan a day. The price is too expensive, but it is not conducive to our expansion into the market. "
Yang Wendong shook his head and said. : "Compared with the price of mouse cages, and the fact that mouse cages require manual handling of mouse carcasses and even live mice, our price is absolutely acceptable.
Besides, the first priority for any new product The first batch of users must be wealthy people. We will sell to those with some money first. They are not very sensitive to price and only care about effects and convenience. These people will be our first users.”
If you compare the prices in mainland China in later generations, anyone will think that the price of this sticky mouse board is too high.
But in the future, the mainland will be the world's largest industrial country. Coupled with convenient express logistics and complete transportation infrastructure, the prices of various industrial products are extremely cheap. This is why when global inflation rises after 2020, Domestic deflation will occur.
In Hong Kong today, industry has just developed. All kinds of industrial products are dependent on imports and are expensive. Even if a few industrial products can be produced in Hong Kong, the pricing will definitely follow the market, not their own costs. .
In other words, the price of the mouse cage determines the price limit of the mouse stickers. Unfortunately, in Hong Kong, which does not produce iron, the price of a mouse cage is also very high.
Zhao Chengguang nodded and said: "Yang Sheng's idea is okay. Let's sell it more expensively first, screen out the rich, and then lower the price later when it's almost done."
Yang Wendong said: "Yes, it just so happens that our initial production capacity is not enough. If we sell it cheaply, we will definitely not be able to keep up with the demand. Once we cannot keep up with the demand, other factories may copy it, and we will be in trouble."
Zhao Chengguang said with a smile: "Don't worry, I still have certain resources in Hong Kong. It's not very strong. There are many, many better than me, but these people don't look down on this market."
Yang Wendong added: "That is naturally better. However, from the perspective of maximizing profits, we do not need to set low prices in the early stage. We should start with high prices and slowly lower them.
In addition to production capacity, we , we must also consider the initial investment costs of equipment and fixed assets.”
The pricing of most commodities will involve a trial process for the market.
For example, in the automobile industry in later generations, the most common practice is to set a high price, and then depending on the market conditions, if the product sells well, the price will be increased, or if the product is installed or a loan is required, etc., if the product does not sell well, the price will be reduced.
Although it is very disliked by consumers, this is business. As long as it is not a product related to people's livelihood, it is understandable for everyone to do it for profit.
"There is some truth." After listening, An Yongqiang also said: "But if the sales volume is not good later, Yang Sheng will have to make appropriate changes."
Yang Wendong He nodded and said: "Don't worry, I work in a factory, the most important thing is What matters is the scale of production capacity. Volume is definitely more important than price." Zhao Chengguang smiled and said to An Yongqiang, "Ansheng, your channel is for selling to cargo ships, and they don't care about the money. ”
An Yongqiang said: "Having said that, there are too many people to deal with. If the final price is too high, it will not be able to compete with other rodent control methods, and others may have some connections."
Yang Wendong then said: "What we are pursuing are profits. I have patents and factories, you have channels, and we can all make profits together. Maybe the Hong Kong market may still be in short supply?
Last year Li Jiacheng launched plastics When you spend money, aren’t they swept away by countless people?”
Zhao Chengguang smiled and said, “Yes, there are still many rich people in Hong Kong, as long as our products can meet their needs. , maybe the supply will also be in short supply."
"Then we will increase the price," Yang Wendong said calmly.
As long as he did not monopolize daily necessities such as food and cold-proof clothes, he would naturally do business. This was also his philosophy of doing business for countless years to come.
Of course, in his previous life, his business was not very big, and in the era when Douyin's per capita annual income was one million, it was nothing.
Zhao Chengguang nodded and said: "Okay, let's try it like this first. If there are problems, we can just change it. After all, it is a new product. No one knows whether the current pricing will be correct."< br>
"That's right." An Yongqiang on the side also said: "It's actually normal for one product to have multiple prices. We also You can set high prices in places with strong purchasing power and high demand. If other places are not suitable, then lower the price. "Yes." Zhao Chengguang also said, "In that case, Yang Sheng, let's try to cooperate first. Just follow what you said first, and then we will decide the specific price based on market feedback.
However, as a channel, we must have benefits, but you cannot give them to others. "
Yang Wendong nodded and said, "Okay, but you must also ensure that my products can enter many areas in Hong Kong. ”
“Of course. Zhao Chengguang added: "Let's follow the normal trade and factory cooperation model and set a one-month running-in period, so that we can all see market feedback and then thoroughly decide on cooperation matters. How about that?" "
"Okay. "Yang Wendong agreed and said that as long as there are no major problems during this running-in period, we will basically be considered a long-term partner.
"When can we get the first batch of goods? "An Yongqiang seemed a little impatient.
Yang Wendong said with a smile: "In just the past two days, after my staff have become more proficient, the production capacity will be faster and faster."
The labor cost in Hong Kong is very low, and the sticky mouse paste is relatively simple, so all it takes is people. It can also generate employment. As long as there are more people, there will be more production capacity, avoiding the usual huge early equipment investment.
"That's good." An Yongqiang nodded, and then suddenly asked: "Yang Sheng, you sticky mouse, will you export it in the future?"
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(End of this chapter)