Chapter 441 Three companies join forces to target
"Thank you for the gift from the monkey disguised as a human..."
"Thank you Stan Yang for sending..."
"Thank you for the many banknotes sent by Ms. Zhang..."
After sending Zeng Rui back, Zhang Qiyuan had time to watch the barrage in the live broadcast room. When he saw it, he found that they were all giving gifts, which made him a little uncomfortable.
[3.8 million to buy a house with this decoration in Shanghai is really a good deal. 】
[Yes, I ended up taking over 30,000 yuan from an agent, a conscientious agent. 】
[Although a house in Meilong is not expensive, 3.8 million is indeed a bargain. 】
[Who designed the house? I like the style very much. Can Mr. Zhang recommend the designer to me? 】
[When will Mr. Zhang come to Hangzhou to open a branch? Let’s also reduce our agency fees. 】
Looking at the barrage scrolling on the screen, Zhang Qiyuan said with a smile: "I really don't plan to make money with this order. After all, Sister Zeng is a single mother, and I don't lack such a little money. The main reason for making this old and young video is It’s just for the sake of gaining fans, so there’s no need to send gifts. , If you really need to buy a house, you can download our Qijia Real Estate APP. We currently only have two branches in Seoul and Shanghai. If we go to other cities in the future, we will report to you. "
With the perfect ending of Laopo's small series of videos and the release of the video of the live negotiation, Zhang Qiyuan's reputation in the Magic City has gradually increased. At least his peers in the Magic City know that Seoul's Qijia Real Estate has entered the Magic City. , and it's coming with force. As soon as it comes, there are twenty franchise stores. Although it is not very large in the entire Magic City, it is enough to attract the attention of other companies.
In the next few days, their visitors to Qijia Real Estate obviously increased, which surprised many franchise store owners. The first reason why they joined Qijia Real Estate was because they didn’t need any money, and they also gave them money. , the second is the exchange of resources, I never thought that I could receive clients through the Qijia House Searching APP.
Moreover, the customers found on Qijia House Search are all very accurate, but what is strange is that those customers always suggest that they smuggle the orders, which they naturally refuse. After all, if they smuggle the orders, the broker's commission will be removed. The money they received was not as much as their deposit for joining.
Those customers couldn't accept the private orders, so they reluctantly signed contracts with them.
Some store owners shared this phenomenon in the franchise group. As a result, many people said that they also encountered customers who wanted to smuggle orders in their stores. Finally, Yang Hao posted the video of Zhang Qiyuan encouraging customers to find their Qijia Real Estate smuggling orders in In the group.
The shopkeepers suddenly realized this, and immediately admired Zhang Qiyuan.
Zhang Qiyuan was able to use this to increase their customer flow. I have to say that it was really a genius idea.
……
Qijia Real Estate Magic City branch, headquarters, conference room.
"Mr. Zhang, many personal store owners have called me and said they want to join our Qijia Real Estate. Do our requirements remain unchanged?" At the meeting, Jiang Yuan reported the recent situation to Zhang Qiyuan.
"The requirements remain the same. There are as many stores as there are stores, but the rebate is only 40,000."
Zhang Qiyuan said with a smile.
He expected this situation. Although Qijia Real Estate had approached many stores to discuss franchising, some stores felt that Qijia Real Estate had no reputation in the Magic City, so naturally they were not allowed to join. them.
But now that I see that the stores that have joined the franchise have increased their performance, I naturally want to join in.
However, their Qijia Real Estate has passed the most difficult period in the early stage. If they want to join now, the treatment will definitely change, so Zhang Qiyuan changed the rebate to 40,000, just to compete with the remaining individual stores who are still waiting and watching. Look, there is a rebate of 40,000 yuan for joining now. If you wait a little later, it may be 20,000 yuan, or even none. When Zhang Qiyuan is fully implemented, it will be time for him to charge in turn.
"Okay, Mr. Zhang." Jiang Yuan said quickly.
"In addition to this, our direct-operated stores must also speed up. Brother Jiang, I will leave this matter to you." Zhang Qiyuan looked at Jiang Yuan and said.
They now have so many franchise stores, so they don't have to worry about housing, and the expansion of direct-operated stores must also be accelerated.
"But there are more stores, and we need agents and store managers to manage them. Our company doesn't have that many people at the moment, and we don't have store managers who can manage the stores well," Jiang Yuan said.
"If there is no one, then go and dig them. Brother Jiang, haven't you worked for various agencies? Let's just increase the salary and dig people." Zhang Qiyuan said.
"Will this offend those intermediary companies?" Jiang Yuan hesitated and asked.
"It's not that the Raptors can't pass the river. Since I chose Magic City as the second city to develop, I'm not going to play it safe with them. I want to take advantage of this period to quickly expand the store, so that those intermediary companies can't ignore our Qijia The level of real estate." Zhang Qiyuan chuckled.
Now that he has these franchise stores, he is no longer afraid of those companies.
After all, they have been in a natural competitive relationship since he came to Magic City.
Instead of waiting for him to be targeted after he becomes big, it is better to grow quickly before the intermediary companies react.
"Okay, Mr. Zhang, I understand." Jiang Yuan nodded.
In November, the intermediary circle in Magic City began to change. Lianjia and Qijia began to poach people frantically. Lianjia poached people from several other intermediary companies, while Qijia, in addition to those companies, even people from Lianjia also poached people. .
In just over a month, Qijia Real Estate has grown to forty-three franchise stores and seven direct-operated stores in the Magic City, for a total of fifty stores.
Suddenly, the entire intermediary circle in the city knew that there was Qijia Real Estate, which had grown to fifty stores in the city in just over a month, becoming the sixth-largest intermediary company in terms of number of stores in the city. The performance may be better than that of Xinjia Real Estate, which ranks fifth.
Zhang Qiyuan even saw someone asking on Xiaohongshu what is the reputation of Qijia Real Estate in Shanghai?
[Qijia Real Estate was first established in Seoul. Its boss, Zhang Qiyuan, is a well-known video blogger and anchor. Xiaohongshu has his account. His name is Qijia Real Estate Zhang Qiyuan. You can check it out and ask what the reputation of Qijia Real Estate is like? How about asking their boss what their reputation is like? After all, Qijia Real Estate is an intermediary company that focuses on partnerships and franchising. Those companies are mixed, some are good and some are bad, but Zhang Qiyuan’s reputation online is very good. New homes receive half the commission, and the price of second-hand homes can also be negotiated, and in Seoul The agency fee there is just 0.5 points, which directly lowers the agency fee in Seoul. The agency fee in Shanghai has not been set that low yet, but it can be negotiated. 】
[Zhang Liangliang’s agency has a very good reputation, but I personally suggest that if you are looking for Qijia Real Estate, it’s best to look for their directly-operated stores. Their directly-operated stores will be indicated on the signboard. 】
[I bought a house from an agency of Qijia Real Estate. Overall, the service is good and the agency fee is negotiable. I talked about 0.5 points. Unfortunately, I hinted that my agency would smuggle the bill, but he would not agree to it, otherwise I would still have to pay. I can earn 50,000 yuan. 】
[What does it mean to make fifty thousand yuan? 】
【Don’t you know? If you smuggle orders in Qijia Real Estate, you can report it. There is a reward for reporting. The reward in Seoul is 20,000 yuan, and the reward in Shanghai is 50,000 yuan. 】
Seeing the replies below this post, Zhang Qiyuan smiled with satisfaction. He had finally built up the reputation and reputation of his Qijia Real Estate in Shanghai. ……
Just when Zhang Qiyuan was feeling proud, Huang Yi brought him very bad news.
"You mean, Lianjia, Taiping, and Yijia companies won't lend us keys now?" Zhang Qiyuan asked.
"Yes, it doesn't mean I won't borrow it. It means the key has been borrowed. I asked other stores in the franchise group. It seems that starting yesterday, they seemed to have agreed not to lend us the key." Huang Yi said.
Zhang Qiyuan frowned. These three intermediary companies accounted for almost 60% of the housing stock in Magic City. Among them, Yijia Real Estate occupied more than half of the rental housing in Magic City. If these companies did not lend their Qijia As for the real estate keys, it is indeed inconvenient for the agents under their Qijia Real Estate to start business.
It seems that the recent rapid growth of his Qijia Real Estate has aroused the hostility of these three established intermediary companies, and they have reached a consensus.
"Okay, I understand. Since we don't have the key, let's contact the owner and let him argue with them. When we complain to the owner, we must appear that we are the weak party and just want to help him sell the house. But we encountered difficulties from these companies,” Zhang Qiyuan said.
"Don't worry, I understand this." Huang Yi said quickly.
"Well, that's it."
After hanging up the phone, Zhang Qiyuan immediately contacted Jiang Yuan.
"Brother Jiang, I heard Huang Yi say that in the past two days, the stores of Lianjia, Taiping, and Yijia companies have not lent us keys?" Zhang Qiyuan asked.
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"Yes, Mr. Zhang, I was just planning to tell you about this. It is probably because we have been poaching people too hard recently, so they have started to target us."
"I understand. Don't worry about this matter for the time being. Just be yourself. If you don't lend a key to any store, contact the owner directly and try to get the owner to put the key in our store." Zhang Qiyuan said.
"Okay."
After understanding the situation with Jiang Yuan, Zhang Qiyuan couldn't help but ponder.
This method of not borrowing the keys can only make them sick for a short time. If they don't need Qijia Real Estate to cause trouble for a long time, the owners will come to look for trouble. However, these three families will not lend them the keys to Qijia Real Estate. It means that these three companies will join forces to target Qijia Real Estate.
This sign must be killed, otherwise there will be bigger moves later.
After thinking about it, Zhang Qiyuan said to Yang Hao: "Yang Hao, go and get some phone cards for the Magic City."
"Okay."
Yang Hao quickly obtained two China Telecom and China Unicom cards.
Then I used these two cards to register accounts in Xiaohongshu, Douyin, Video Account, and Toutiao. Then I found a Yijia agent account and directly posted all the properties, videos and some posts posted on this account. I copied it once and asked others to dig into this account. If they can dig out this account, they can find out that this is the agent of the Yi family.
Then change the name of the account to Taiping Real Estate King SIR.
After all the accounts were set up, Zhang Qiyuan took out two negative materials about Lian Jia and asked Yang Hao to post them online.
These two pieces of black material were collected by Zhang Qiyuan in Xiaohongshu.
One of them was an owner selling a house, and he wanted to use the bank's supervision account, but the intermediary disagreed, saying that he wanted to use Beike's supervision account. But later, the intermediary did not use Beike's supervision account, and pretended to be the owner's signature, bypassing In the end, the owner lost all his money and property. After the owner defended his rights, Beike said that this was an employee's personal behavior and had nothing to do with the company.
This is the same as an insurance company. Before the accident, it will pay for this or that. After the accident, it will not pay for this or that.
The other one is a screenshot from QiChacha, which shows that there are 3,837 judicial cases in Modu Lianjia, 1,279 property clues, 500 debts/claims, 1,202 litigation-related relationships, and 351 court opening announcements.
The text below the picture claims that the people love their homes, but their performance has been disappointing. Frequent lawsuits and disputes have greatly reduced the public's trust in them. Buying and selling a house is a major event in life, but they fail to fulfill their commitments, resulting in the loss of customer rights. There is a sharp contrast between the good things advertised and the bad reality. So-called professional services are now being questioned. Customers' expectations are not met, and disputes continue. Consumers need to be more cautious in their choices and not be fooled by their gorgeous words.
"Just post these two posts to me online tonight, buy traffic directly, and spread them quickly." Zhang Qiyuan ordered.
Once Lianjia people react, these two posts will definitely be restricted or removed from the shelves, so he needs to make an impact as soon as possible before Lianjia reacts.
"Okay."
Yang Hao couldn't help but clicked his tongue after reading these two posts. He had to say that Zhang Qiyuan's two posts were really cruel. If they were posted, they would definitely have a great impact on Lianjia's brand.
The most important thing is that the IDs of their two accounts are also called Taiping Real Estate King SIR. If someone from Lianjia sees this, they will definitely think that it is from someone from Taiping Real Estate. When the time comes, these two companies will have no time to target them. The Qi family has real estate.
And if the news comes to each other, it will only make customers less favorable to the two brands. In this way, Qijia Real Estate will have a chance to rise to the top.
High, really high!
……
The next day, early in the morning, two posts about Lianjia suddenly became popular on the Internet.
Whether it is an agent, a client who wants to buy a house, or a landlord who is selling a house, they all subconsciously click in to take a look. After taking a look, their favorability towards Lianjia suddenly plummets.
When people from Taiping Real Estate saw that the poster was one of their own, they commented in support, and then forwarded it in their circle of friends, hoping to let their customers who were hesitant between Lianjia and their Taiping Real Estate see it.
Other intermediaries also took the opportunity to add insult to injury and said bad things about Lianjia. For example, Lianjia would not sign the contract unless Lianjia took their own supervision account, and the owner could not receive the payment for a long time. Homeowners use the house payments to make money, but they also have to collect security fees for the sale of the house, etc.
When people in Lianjia saw that the poster was from Taiping Real Estate, they also started to fight back, posting dirty information about Taiping Real Estate, saying that they were selling string properties to make money from the price difference.
For a time, the two largest intermediary companies in Shanghai began to expose each other.
(End of chapter)