Chapter 215: The Tragedy of Traditional Chinese Medicine (Please subscribe)
"Mr. Ren, I am the head of the business development department of Takeda Pharmaceuticals - Ichiro Kohei. Nice to meet you."
"Mr. Ren, I am from Samsung Biopharmaceuticals Li Runze, I have had a pleasant cooperation with Elephant Medical, a subsidiary of your company, and I hope our cooperation will go smoothly this time.”
In the business reception room on the fourth floor of Qingshan Pharmaceutical, Ren Xiaomin’s face was full of smiles. He smiled and shook hands with the two of them warmly.
He originally prepared a translator, but he did not expect that the business representatives sent by the two companies could speak fluent Chinese. It seemed that he really valued it.
However, he was also happy that it was more convenient.
"You two have come from afar, please sit down quickly."
"Our Mr. Zhang Yang was originally planning to receive you two in person, but something happened at the last moment, so I will come and meet you two today. Negotiating cooperation. "
"Then let's not talk too much and go straight to the topic?"
The two were stunned for a moment, then nodded.
Seeing this, Ren Xiaomin stopped talking, his expression was shocked, his originally relaxed expression and tone suddenly became serious and serious, and he instantly entered a working state.
Said in a deep voice:
"You two, yesterday we received business cooperation letters from two companies respectively. Both of their companies want to introduce our 'Fei Du Qing' Granules', right? "
"Yes..."
Ren Xiaomin has experienced countless business negotiations, large and small, in these years, and is already familiar with it.
From the very beginning, just a few sentences firmly grasped the initiative of the entire cooperation negotiation.
Actually, this is normal.
"Feiduqing Granules" is inherently a seller's market, and Tsingshan Pharmaceutical inherently occupies an absolute dominant position in this negotiation.
With this prerequisite, the subsequent negotiation process is a bit boring and boring. The disputed points between the two parties are nothing more than repeated disagreements on price and additional conditions.
Two hours later, the three parties basically reached a preliminary cooperation framework.
The final cooperation plan is:
Qingshan Pharmaceutical agrees to authorize Takeda Pharmaceutical as the sole agent in Japan to exclusively sell "Feiduqing Granules".
Samsung Biopharmaceutical is also the only designated agent in South Korea, exclusively selling "Feiduqing Granules".
After the agreement is reached, Qingshan Pharmaceutical will provide 5 million boxes and 4 million boxes of "Feiduqing Granules" to the two agents in the first month to temporarily alleviate domestic demand.
The purchase price is: 120 yuan per box.
At the same time, the attached conditions are:
When purchasing "Feiduqing Granules", you must also purchase the "T14 Protein" convenient home testing kit produced by Elephant Medical.
The purchasing ratio is: 1:1.5.
In other words, whenever Takeda Pharmaceutical and Samsung Biopharma purchase 1 million boxes of Feiduqing granules, they must simultaneously purchase 1.5 million boxes of "T14 protein" test kits produced by Elephant Medical.
The cooperation agreement lasts for one year, and all procurement costs will be settled in RMB. If the two parties still have the intention to continue cooperation after the expiration of one year, they can renegotiate.
It has to be said that this is a very standard bundling agreement.
"Feiduqing Granules" are indeed hard currency on the market and have unique functions, but products like the "T14 Protein Detection Kit", with the biological reagent research and development capabilities of Japan and South Korea, will soon be If it can be developed, there is no need to purchase the "Elephant Medical" test kit.
But there is no way, this is asking for help from others, knowing that you will suffer a loss, you can only bite the bullet and buy it.
After Ren Xiaomin reached a preliminary cooperation framework with Takeda Pharmaceuticals and Samsung Biopharmaceuticals, Mao Zhiqiang of Elephant Medical also received a call and rushed over.
After he half-consciously signed letters of intent for cooperation on "T14 protein detection kits" with two Japanese and Korean pharmaceutical companies, he finally woke up.
When Ren Xiaomin told him that Mr. Zhang Yang had specially added additional conditions, he was no longer moved, but he didn't know what to say!
You know,
Elephant Medical’s “T14 protein detection kit” has not yet been launched, and it is still going through the approval process. Mr. Zhang Yang has already found thousands of The sales volume of 10,000 boxes is still exported to Japan and South Korea!
This... biological parents are just like this, right? !
"Mao Zhiqiang, Mao Zhiqiang, Mr. Zhang Yang and Zhang have supported you so much that you have put food in your mouth!"
"If you still can't make any achievements, I will look down on you and despise you!"
Mao Zhiqiang was full of emotions. Zhang Yang soon got an agreement between Qingshan Pharmaceutical and two Japanese and Korean companies.
After reading it in detail, Zhang Yang was quite satisfied. After thinking for a while, he immediately called Mao Zhiqiang to come to his office.
Mao Zhiqiang was still immersed in emotion and couldn't extricate himself. As soon as he heard Zhang Yang's call, he hurried to the office.
When we first met, he couldn’t help himself:
"Boss..."
Zhang Yang waved his hand hurriedly when he saw this. He knew that Mao Zhiqiang's heart was surging.
But calling him here at this time was not to make Mao Zhiqiang burst into tears of gratitude, but to remind him of something important.
"Zhiqiang, I know you are excited, but please calm down and listen to me first."
"I believe you already know about our 'Feiduqing Granules' and Japan and South Korea The two pharmaceutical companies have reached an agency contract, and by the way, your 'T14 protein detection kit' has been bundled with them. ”
"Do you know why I did this?"
Mao Zhiqiang calmed down.
After thinking for a moment, he nodded, then shook his head.
Zhang Yang's originally serious expression was instantly amused by Mao Zhiqiang's actions. He couldn't help but shake his head slightly, and no longer cared whether Mao Zhiqiang really understood his thoughts, and continued:
" I really want to support you, Elephant Medical, after all, we don’t have any domestic ‘medical equipment’ or ‘high-end biological instrument testing equipment’.”
"Not only are various examination equipment in major hospitals monopolized by foreign companies, but almost all biological consumables and testing reagents are also imported, not to mention biological instruments used in scientific research."
"And this backwardness is a global trend. In terms of aspects, backward technology, backward professional talents, poor brand reputation and brand reputation The monuments are lagging behind."
"So..."
As he spoke, Zhang Yang paused:
"So, although this 'virus' incident is a major one. It’s a public health crisis, but it’s also a rare opportunity for us.”
"Under normal circumstances, let alone Elephant Medical, even our Qingshan Pharmaceutical may not be able to successfully enter the Japanese and Korean pharmaceutical markets and become their popular and star products."
"Now we have This is a rare opportunity, so I am trying my best to bundle your Elephant Medical brand into the Japanese and Korean markets.
I hope you can seize this opportunity and ensure quality. Try to take this opportunity to gain a foothold in the Japanese and Korean markets and gain a certain degree of popularity.”
“At the same time, products such as the previous ‘nodule imaging CT machine’ and ‘nodule developer’ must be considered. The method can be expanded to more hospitals in Japan and South Korea to expand our brand influence."
As he spoke, Mao Zhiqiang's expression became solemn, and gradually, he really understood Zhang Yang's true thoughts.
But Zhang Yang hasn't finished speaking yet.
“Of course, Japan and South Korea are just the first step.”
“What I hope most is that you can eventually go global and become China’s Siemens, and truly have our strength in the global medical device field. A place!”
Zhang Yang’s words can be considered full of solid expectations. Mao Zhiqiang's face completely lost all excitement and excitement, becoming extremely calm and dignified.
After a few seconds, he looked at Zhang Yang and said solemnly:
“Boss, I understand what you mean!”
“Don’t worry, now that we have already cooperated with Japan and South Korea, The pharmaceutical company has signed a cooperation agreement, and the next step is to develop the 'T14 protein detection kit 'The main business is in Japan and South Korea. If it is domestic..."
"I will take a break for the time being and concentrate on the Japanese and Korean markets, and establish our Elephant Medical brand in Japan and South Korea first!"
“I will certainly live up to your high expectations!”
A smile finally appeared on Zhang Yang's face.
“Okay, then I will wait for your news!”
Mao Zhiqiang’s answer made Zhang Yang very satisfied.
To be honest, Tsingshan Pharmaceutical has now fully established itself in the biopharmaceutical field at home and abroad, and has even become famous.
But what about medical devices?
No.
6◇9◇书◇Bar
He really hopes in his heart that a Chinese medical device company can truly go global and become an internationally renowned brand.
Since other brands cannot see hope, let him build a world-class medical device brand by himself!
After solving the export issues of Elephant Medical and "Fei Du Qing Granules", Zhang Yang also began to look forward to the emergence of the Elephant Medical brand in the Japanese and Korean markets, earning Japanese yen and Korean won, and Japanese and Korean local medicines. A scene of crazy competition among enterprises.
However, after the excitement, he gradually calmed down and finally settled on the production capacity of "Feiduqing Granules".
A few days ago, he had notified Mr. He Pinghe of Hehua Pharmaceutical in advance. There may be more production orders in the future.
Now that the cooperation between Qingshan Pharmaceutical and Japanese and Korean companies has been reached, I should inform He Ping of the news as soon as possible so that he can be prepared.
However.
As soon as Zhang Yang called, he suddenly changed his mind.
"I haven't been to Hehua Pharmaceutical for a long time, so I took this opportunity to go over and check out the stocking situation and the inventory situation of Chinese medicinal materials. I also have a good idea."
"Well, that's it."
< br>Zhang Yang made up his mind, then went downstairs to the parking lot, started the car, and drove quickly towards Hehua Pharmaceutical.
Qingshan Pharmaceutical is located on the edge of the Second Ring Road in Chengdu, while Hehua Pharmaceutical is in another administrative area outside the Third Ring Road, about 60 kilometers apart.
An hour later, Zhang Yang arrived at the Hehua Pharmaceutical Production Park.
Along the way, Zhang Yang called and asked if He Ping was in the park. As soon as he arrived at the park gate, He Ping was already waiting at the gate.
Zhang Yang stopped the car.
"Mr. He, you don't have to wait for me at the door. Just wait for me in the office. You are too uninformed."
He Ping had a bright smile on his face, revealing that Zhang Yang rolled down the car window and said:
"Mr. Zhang, you are very polite. I should wait for you."
"I know you usually don't bring an assistant when you go out. If you have something, I can help you get it, right?"
Zhang Yang smiled helplessly. He was originally planning to let He Ping get in the car and drive in together. Parking lot, but after a second thought, he simply unbuckled his seat belt and got out of the cab.
"The keys are in the car. Please arrange for someone to help me park the car in the parking lot."
"I sit in the office every day, and it just so happens that you accompany me for a walk today. Come on, let’s go to your office building.”
He Ping was stunned for a moment and then came to his senses.
Hehua Pharmaceutical's park is actually not small, especially in recent years, which has always been backed by Qingshan Pharmaceutical, the park has expanded a lot. At present, the entire production park is nearly 100 acres in size.
But fortunately, the administrative building is not too far from the gate, and it only takes a few minutes to walk.
"Okay, then I will accompany you for a walk."
"Yes."
After that, Zhang Yang took the lead and walked out of the gate. Zhang Yang slowed down slightly and said as he walked:
"He Ping, what I told you last time is that the possibility of exporting 'Feiduqing Granules' to South Korea and Japan has been finalized."
"The agreement signed this morning, according to the agreement you and I signed before According to the communication situation, I have promised to provide them with 9 million boxes of 'Fei Du Qing Granules' in the first month."
"I will have to work hard for you again"
He Ping thought in his heart. In fact, I have roughly guessed the reason for Zhang Yang's trip.
Hearing this, his face was not as happy as expected. Instead, he was stunned for a moment and then smiled bitterly.
Zhang Yang said it lightly, but he was far more aware than Zhang Yang of the current shortage of Chinese medicinal materials for the production of "Fei Du Qing Granules".
In fact,
When Qingshan Pharmaceutical initially wanted to produce "Feiduqing Granules", it had no plan to produce so many "Feiduqing Granules" in a short period of time. , so when Zhang Yang proposed to use all high-quality Chinese medicinal materials, he agreed immediately.
And now.
The monthly production volume of "Feiduqing Granules" has reached 67 million packs. Calculated, the monthly volume even exceeds the annual production volume of many ordinary Chinese patent medicines!
It would be fine if "Fei Du Qing Granules" used ordinary medicinal materials or low-grade medicinal materials, but Qingshan Pharmaceutical's "Fei Du Qing Granules" only used top-grade medicinal materials!
You must know that at present, almost 70% of domestic medicinal materials are medium and low-grade medicinal materials, and only about 30% are top-grade medicinal materials.
Among these top-grade medicinal materials, 90% were exported to Japan and South Korea in the past few years, and domestic sales were very few.
The output is small, and there is such a huge demand suddenly. Several important high-quality Chinese medicinal materials naturally increase in price.
And most importantly:
If we continue to maintain high demand for procurement, several top-grade medicinal materials required for "Feiduqing Granules" will not only face sharp price increases, but may even be out of stock.
Thinking of this, he suddenly breathed a sigh of relief and said:
"Mr. Zhang, it’s not hard, it’s just..."
As he said that, he paused again. , tidied up the language.
"It's just...even if you don't come to our campus today, I want to come to you in person in the next few days."
"Currently, the prices of several top-grade Chinese herbal medicines in our 'Feiduqing Granules' have increased too much. Many suppliers have begun to hesitate to sell and raise prices. I don't know where the price will go if this situation continues!"
“Our production costs may even increase by 40 or 50% by then!”
“Look, how about we compromise a little and change the top-grade Chinese herbal medicines to medium-grade Chinese medicinal materials? In this way, the procurement pressure will be greatly reduced, and there will be enough medium-grade Chinese medicinal materials on the market for us to choose from! ”
(End of this chapter)