Chapter 835: The Cunning Rabbit Three Holes
Whether you want to admit it or not, the GSM standard was created by old Europe, and the most important patent was naturally in the hands of manufacturers such as Nokia, Ericsson, and Siemens in old Europe.
It is difficult for latecomers to completely avoid the patent wall set up by manufacturers such as Nokia. Even Dongling Hi-Tech has developed GSM technology since its launch of Xiaolingtong, and it cannot avoid Nokia and Ericsson. , patents in Siemens.
Like the Chrysanthemum Factory in the previous life, it was even worse. I bet on GSM technology early and started to build GSM base stations.
As a result, the entire 2G mobile phone era came, and the GSM market exploded. The Chrysanthemum Factory could not get GSM base station orders in China, let alone overseas, and was suppressed by the giants of Ericsson, Nokia, and Siemens. Almost gone bankrupt.
In terms of GSM technology, it is not a problem for Luo Zheng’s communication technology department, but in terms of patents, it cannot avoid several Nokia manufacturers. In the future, it is inevitable. I am afraid that there will be troubles in terms of patents.
However, the 2G mobile phone era is basically the era of GSM standards. Most parts of the world are purchased and installed GSM base stations, including Ameriga, and there are also a large number of operators using GSM networks.
Even, many Americans buy GSM-style mobile phones for the convenience of going abroad, because most parts of the world support GSM network instead of choosing Qualcomm's CDMA network.
This also made Ameriga, as the global overlord, be stimulated when the 3G era came, and used various means to use its own influence to suppress the 3G standards of GSM and strive to implement CDMA's 3G technology. What a moral principle is that the largest empire actually paid patent fees to old Europe?
Of course, more importantly, it is profitable to implement the 3G standard of the CDMA standard.
In terms of communications, Qualcomm chips are the only ones that rely on chips to cut the world's mobile phone brands, making Apple the world's largest smartphone brand.
The stock prices of Apple and Qualcomm alone rose directly to the sky, bringing much profit to Wall Street institutions, not to mention many other companies in Amerika.
When Li Dongling heard Luo Zheng's words, he had no intention of blaming him, and he didn't even feel strange.
After all, the GSM standard was launched by Nokia, Siemens, Ericsson and other companies, with the support of the entire old Europe. The standards are in their hands, and the right to explain belongs to them, and they want to surpass them. Isn’t this a fool?
"In the 2G era, the most important thing for Dongling Hi-Tech is to gain a foothold. The tuition fee you should pay must be paid!"
"But the tuition fee cannot be paid all the time. In the 3G era, Dongling Hi-Tech will become the main player and in the 4G era, it will become one of the game standard setters!" Li Dongling said to Luo Zheng that in the 2G era, Dongling Hi-Tech does not expect to surpass Nokia and Ericsson.
But in the 3G era, Dongling Hi-Tech is going to start betting on Soha. Other manufacturers support GSM's 3G, but Dongling Hi-Tech is going to want Soha Qualcomm CDMA's 3G.
This stud is not because I believe that Qualcomm's technology is better, but because I bet on Amerika. I will use any means to force the whole world to use Qualcomm's 3G technology. Dongling Hi-Tech only needs to bet on stud, and follow the It’s enough to make money from Qualcomm!
What really determines the outcome is probably the 4G era. 3G is just a transitional stage. The pandemic of 4G networks and smartphones is the key to changing the living habits of countless people around the world.
"Dongling Hi-Tech's mobile phone business department should work with the communications department, Dongxin Semiconductor, Dongfang Optoelectronics, and Kingsoft Company. The technical department is responsible for coordinating resources from all parties and helping the mobile phone department to develop the first Dongling Hi-Tech model, which has a domestic mobile phone operating system. , GSM standard 2G mobile phone with all parts made in China! "
"This mobile phone is not only to be released in China, but also to be released in Asia, old Europe, North America, Africa and other places! "
"In the future, this model will be released, it will be positioned as the Shenzhou brand, positioned as the high-end market, Coolpad will position the mid-range and trendy mobile phone markets, and will also launch a new brand "Translation" to position the mass model, aiming at Africa, South America, and the Middle East. , Eastern Europe and other places!
The three mobile phone brands of Shenzhou, Coolpad and Transsion use the same component industry chain of Dongling Hi-Tech, but the brands must operate independently of each other. At least Dongling Hi-Tech cannot recognize it, follow the news What does it matter if the sound is! ”
Re-entering the mobile phone market, Li Dongling decided to let Dongling Hi-Tech make some changes in the mobile phone industry.
Shenzhou is the largest brand in Dongling Hi-Tech. It must be positioned as a high-end mobile phone market. Some things were wrongly positioned at the beginning, which made the outside world a fixed impression. It would be too difficult to change it later.
Just like Xiaomi mobile phones in their previous life, users couldn't fully accept the time and cost they spent to enter the mid-to-high-end mobile phone market.
When it comes to entering the automotive industry, no matter how risk is, Lei Juncai resolutely positioned Xiaomi Auto in the ranks of mid-to-high-end automobiles.
Dongling Hi-Tech has been positioning well in the mobile phone industry from the very beginning, so that Shenzhou can occupy the high-end mobile phone market. Coolpad brand is positioned in mid-range and trendy mobile phones, focusing on high cost performance.
Finally, the voice transmission of the African mobile phone king is launched to seize the mobile phone user market with poor economic standards such as South America, Eastern Europe, the Middle East, Africa, etc.
The income level of users in these regions is definitely worse than that in America and Old Europe, but in modern society, there is also a demand for mobile phones. In these areas, Transsion mainly relies on volume, and the pricing cannot be too high. Just like in the past life, Transsion's pricing in Africa, for ordinary users, is only 500 or 600 yuan, less than 100 US dollars. .
The key is that these machines are still very ten cards and ten standby, with super large capacity batteries. They launch special beauty functions for African users, and directly bring all other opponents to death. Even Samsung cannot transmit voice in Africa.
In the future, Shenzhou, Coolpad, and Transsion will occupy different markets. Whether it is high-end machines or volume machines, Dongling Hi-Tech has cards to play, so there is no need to worry about being raced by Tian Ji for horses. Now.
Even, when necessary, you can play some tricks to improve the configuration of Coolpad and Transmission phones, disgusting the opponents of Shenzhou phones!
Furthermore, if Shenzhou mobile phones are targeted in the future, there will be Coolpad and Transsion wearing different vests to continue selling machines. You don’t have to worry about being taken down in one fell swoop.
Just like the chrysanthemum factory and Honor in their previous life, they were nominally separated, but they always felt that they were connected. As for whether there was a division, I guess the two users themselves don’t know...
Similarly, for Dongling Hi-Tech, it can also perform a play in the future. It will not refuse or deny or admit the relationship with Transmission. After Shenzhou mobile phones are targeted, it can also continue to ship with Coolpad and Transmission brands. , let Dongling Hi-Tech's mobile phone parts industry chain continue to operate!
When Zhu Zhaojiang heard Li Dongling's words, he suddenly had a thought in his heart that he was obviously planning to do a big fight in the overseas market for Dongling Hi-Tech's mobile phone department.
Otherwise, it would not have launched a mobile phone brand specifically for South America, Africa and other places!
Although Xiaolingtong mobile phones are also a big seller, they are limited to domestic and some special markets, and it is difficult to achieve a global pandemic.
The new mobile phones are obviously not only in the domestic market, but also in the overseas market, and even in South America, Africa and other markets.
Li Dongling looked at Chen Tao, general manager of the technical department. To coordinate and mobilize so many departments, resources and funds of Dongling Hi-Tech, Chen Tao must be coordinated in the center.
No mistakes, one poem, one post, one content, one in 6, one book, one bar, one read!
Otherwise, Zhu Zhaojiang alone would be unable to suppress so many departments, and I don’t know how much he is to argue.
Chen Tao has now gradually changed from the front-line R&D field to the chief engineer who takes overall charge of the situation, coordinates resources from all parties, and controls the progress of R&D.
A chief engineer not only needs to understand technology, but also knows how to use people, can mobilize various resources and helm R&D projects. Such engineers are almost completely different than simple technicians. "I understand!" Chen Tao nodded.
He also knew that developing new mobile phones, an important project related to the entire Dongling Hi-Tech, must be up to his technical department.
"In addition to Xiaolingtong and the new mobile phone project, Dongling Hi-Tech will also implement two new projects!"
What Li Dongling said just now was enough to surprise everyone present. Now, Zhang Ao, Zhu Zhaojiang and others seemed to be able to accept it, but when they really heard it, they still surprised them. "For the first project, Dongling Hi-Tech will work with Feiyan Technology to promote a new portable digital music player to completely sweep the Walkman into the historical garbage dump!"
In the domestic tape walkman market, after Dongling Hi-Tech launched a repeater, Sony Walkman had been stolen from a large market.
Now Li Dongling is preparing to let Sony Walkman enter the historical garbage dump, not to let it disappear, but when choosing a music player in the future, he will definitely no longer regard Sony Walkman as his first choice. !
Li Dongling wanted Dongling Hi-Tech to develop together with Feiyan Technology, of course, it was MP3, but it was not the kind of plastic-like MP3 machine. Instead, he helped Apple make more than 70 billion US dollars in his previous life. Products of iPod level.
Don’t bother with Jobs, whether he was cutting leeks or not, but Lao Qiao does have a way of playing with his style, which is to make people willingly accept the product concept he sets. This is not acceptable.
Other brands of MP3s are sold for dozens of dollars or up to one hundred dollars, which is already amazing. However, Apple's iPod is sold for $399 at the beginning, and countless people are still scrambling to compete for it. Want to buy it!
The MP3 launched by Dongling Hi-Tech and Feiyan must also be of high quality. It must be able to package, tell stories, and erect the plaque!
Otherwise, how can the machine price be raised and countless people are attracted to it? How can this thing be used to harvest eight or nine billion US dollars in the whole world in a year?
Moreover, the rise of iPods in previous lives not only made Apple profit in hardware. Apple went from iTunes music store, to app store, and finally to the famous Apple tax, but it made money from the money-dumping money!
(This chapter ends)