Chapter 434: The big dog owner becomes a landslide, and unexpected big orders
There is no winter in Shenzhen.
It may not be very suitable to say that all seasons are like spring.
But it's basically summer all year round, but it's basically in line with the facts.
Even if the New Year has just passed, the northern land is still covered with heavy snow, and construction sites in the Shenzhen City can still be constructed normally.
This alone makes it difficult for the north to compare with the south.
Shencheng speed is not that easy to learn. "Manager, the number of engines we plan to deliver to the Capital Automobile Manufacturing Plant this month will reach 10,000."
"Their Shouqi Light's market feedback seems to be good, and the production arrangements are quite compact."
"In addition to the engines used on the BJ212 and BJ310, the order quantity in a month quickly set a historical record."
Hu Shuiwen is in a very good mood now.
The Capital Automobile Manufacturing Factory gave them a good start, which is definitely a great thing.
The increase in demand from the group is not a special achievement for Nanshan Engine.
After all, it was just a ride.
Simply because of the increase in sales of customers outside the group, it is a relatively significant performance.
If one day Nanshan Engine can make its business outside the group bigger than within the group, it will be really amazing.
Hu Shuiwen naturally has a clear understanding of this. "It seems that this time, the Capital Automobile Manufacturing Factory finally found its position and produced a popular model." Jiang Hui's first job was to be at the Capital Automobile Manufacturing Factory. If you have no feelings for them at all, it would be fake.
So without affecting the development of BMW Auto Group's business, he naturally hopes that the Capital Automobile Manufacturing Factory can live a more glorious place.
Otherwise, when old friends meet, everyone will be embarrassed.
"Yes, Shouqi Light is completely imitating our BMW Light's development route, but one is a business car and the other is a sedan."
"Relatively speaking, many people still think that cars are real cars, and other models lack a little taste."
"So Shouqi Light's market performance is still worth looking forward to."
"In the future, this product alone will have a monthly sales volume of more than 10,000 vehicles."
"That means extraordinary for Capital Automobile Manufacturing."
Hu Shuiwen knows that Shouqi Light has no particularly competitive relationship with the various existing products of BMW Automobile Group.
So I also hope that the other party's sales will be better, so that the performance of Nanshan Engine can become more significant.
"In recent years, the domestic economy has developed rapidly, and the demand for automobiles will definitely increase."
"Especially after clearly supporting the development of private enterprises, the economic vitality of various places has suddenly increased."
"Not to mention Shenzhen City, the changes in the entire coastal area in recent years have been huge."
"At that time, everyone's income level will definitely rise, and their consumption capacity will naturally continue to improve."
Because of Jiang Hui's appearance, China has undergone major changes in the military industry and automobile industry.
This will also have a certain impact on the overall situation.
After all, the driving role of the automotive industry chain is really too strong.
The success of BMW Automobile Group has made the superiors more confident in reform and more firm in their attitude.
People who originally had some disagreements will become more supportive of reform.
Consequently, the rapid promotion of various reform plans such as the Government Service Center in Shenzhen and other parts of the country has also played a great role in alleviating some contradictions.
So China's economic strength and the development of enterprises in various places are much better than in the same period in history.
At Zhu Jiansheng's suggestion, the Mechanical Industry Committee took a series of major actions, allowing many factories to quickly turn the situation around.
This is something that has not happened in history, and the impact has also been huge. "Yes, the domestic economy has developed, and more people can find jobs."
"And with the increase in the number of enterprises, many farmers can also work from the countryside."
"Compared to making some money in growing grain, you will definitely earn more when you enter the factory."
"The rapid development of various factories will also drive a group of business owners to become rich."
"Let some people become rich first, and then drive more people's wealth to increase, and our economic vitality will be completely improved."
Taking this opportunity, Hu Shuiwen talked to Jiang Hui a lot.
He knew that Jiang Hui had a very powerful vision and could learn a lot through communication.
…
Compared with the calmness of BMW Automobile Group, the Capital Internal Combustion Engine Factory is very depressed.
After all, they are developing with the Capital Automobile Manufacturing Factory. Now they have finally found a popular model, but it has nothing to do with them. "Manager, the current monthly production plan of Capital Automobile Manufacturing Factory is 80% of the production plan of Shouqiu." "Our production line is now in a severe vacant state." "On the contrary, I heard that Nanshan Engine has been working overtime, and the production line has arranged workers to work in three shifts." Xu Rongbiao came to the office of the factory director Cheng Tao in depressed to report on some of the recent situations of key customers.
The Capital Internal Combustion Engine Factory is also a large enterprise in the local area, and many components of the engine are produced in its own workshops.
In the past, when there were more than 100,000 units produced in a year, the employees of the Capital Internal Combustion Engine Factory still had a good life.
But the world changes too quickly. "It's a bit too much for the Capital Automobile Manufacturing Plant. Both BJ212 and BJ310 have changed some of the products to 1.5L naturally aspirated engines of Nanshan Engine, which has led to a continuous decline in our turnover in the past two years."
"Now the newly developed Shouqi Light is a product that uses Nanshan Engine 100% of the products."
"I'm already asking the design office to consider whether we can develop our own new 1.5L engine based on the 1.5L product of Nanshan engine."
Cheng Tao used to not want to have a quarrel with Nanshan engine, so even if he was jealous of the excellent performance and good market performance of the other party's 1.5L engine, he didn't think about plagiarizing it.
But the situation is different now.
The Capital Internal Combustion Engine Factory must survive first.
Otherwise, nothing else makes sense.
Many people can see clearly the situation of people who have no jobs on the market in recent years.
So keeping the work in your hands has become a common idea for many people.
Cheng Tao has been in the Capital Internal Combustion Engine Factory for so long and has feelings for many colleagues.
He certainly doesn't want the factory to collapse in his own hands.
"The various companies under BMW Automobile Group, whether they are Nanshan Engine or Nanshan Technology, have poached many people from many domestic factories in recent years."
"Many people from our design office went to Nanshan engines. If they were asked to imitate the 1.5L engine, they might be able to do it."
"If we want to do some new developments, it will probably be difficult."
Xu Rongbiao still has a very clear understanding of the strength of the design office.
Ten years ago, the design office could have made some improvements based on a certain engine product.
For example, the previous 2.5L engine was made with the assistance of the Capital Automobile Manufacturing Plant, and the performance was greatly improved.
This product has made a considerable contribution to the sales of the new BJ212.
But since Nanshan Engine also launched its own 2.5L engine, the situation has been different.
The engine output power and torque of products with the same displacement are much better than yours.
The key is that in terms of engine durability testing, the gap is also very obvious.
When each agency has no choice, no matter what products the automobile factory produces, they can only buy them with the nerve to do so.
I even have to rush to buy it.
But once there are more choices in the market, the situation will naturally be different. "You are not wrong, so let the design department develop directly according to the specifications of Nanshan engines." "My only requirement is that the production cost must be cheaper than Nanshan engines." "Only by relying on lower prices can we gain customer recognition and increase our sales."
"Even if the quality of the parts has decreased to a certain extent, as long as the impact is not large, it is acceptable."
Cheng Tao took a deep breath and was ready to make up his mind to build a new product.
As for what disputes will be caused by doing this, he doesn't care about that much.
Anyway, although there are already patent law, state-owned enterprises do not attach much importance to this thing.
When BMW Auto Group is a Shenzhen-City enterprise, the capital will definitely prefer the enterprises in its jurisdiction.
If not, at worst, please ask relevant personnel to coordinate.
Anyway, the product positioning of the Capital Internal Combustion Engine Factory is lower than that of the Nanshan Engine Factory.
…
When many people in the domestic automobile industry were discussing the matter of Shouqi Light, Land Rover suddenly received a rather strange order.
"Mr. Jiang, Persia has ordered 10,000 Land Rover X-Series pickup trucks from us and asked to be loaded and shipped within one month."
When Chen Chenxing received this contact, he reported to Jiang Hui as soon as possible.
In the past year, Land Rover has been continuously developing the international market, and the Middle East is also an important target.
However, because Baghdad and Persia are still in a state of war, Land Rover has not set up branches in these two places for the time being.
It is quite surprising that Persia has come to us on its own initiative.
The most important thing is that this time the person who purchased Land Rover X-Series pickup trucks was not the Persian car dealer, but the government procurement department.
"Persia suddenly asked us to purchase Land Rover X-Series pickup trucks, which is a good thing." "But it is best to understand the background of the other party's action, so that we can further expand the market in the future." Jiang Hui really didn't understand what the Persian hoist was selling.
"Although the exact reason is unknown, the other party specifically proposed to install several brackets on the roof."
"One of the brackets was strengthened on the machine gun mount bracket we reserved before."
"I guess after Persia buys these pickup trucks back, it will be handed over to relevant teams for use on the battlefield."
"After all, compared to tanks and armored vehicles, after heavy machine guns are installed, our pickup truck has become a fire support equipment that can move quickly."
Chen Chenxing has been staying in Africa and the Middle East for a few years in the past year. He is also clear about the purpose of some customers purchasing Land Rover X.
Although Persia did not tell him his purpose this time, he still made a speculation based on some signs.
After confirming it later, if there is any change, report it to Jiang Hui.
"If this is the case, then it is most likely that you are the reason."
"The Iran-Iraq War has been fighting for so many years. Persia, a former rich man, now has no surplus food in his pocket."
"It is also a temporary measure to purchase our pickup trucks as firepower on the battlefield to replenish equipment."
The newest ⊥小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小小�
"After all, you can buy dozens of pickup trucks at the price of a tank."
"In addition, the speed of the tank cannot be compared with the pickup truck, so even if the pickup truck has a less protective ability, it can be accepted."
Combined with what Chen Chenxing said, Jiang Hui also quickly improved his speculation.
"Well, Persia is doing this. I think the situation in Baghdad is probably not much better."
"Look back, I specially arranged people to go over and sell them to see if they are interested in such equipment."
"With the Iraq War not over, we will build our Land Rover X-Series pickup trucks into the king of war in the new era in the Middle East."
"I think the sales of this product in the Middle East will be guaranteed in the future."
The design of the Land Rover X series is based on Toyota's most classic Hilarx.
As a pickup truck, Hilarx can be seen in many military conflicts around the world.
If the Land Rover X series can replace its role, it will definitely benefit endlessly in the future.
"The Middle East and Africa can expand the market as much as possible according to your ideas."
"We can even find domestic military product export departments to cooperate to provide customers with more comprehensive and thoughtful services."
As long as the sales of Land Rover X series can be increased, Jiang Hui feels that various solutions can be considered.
As a newcomer to the industry, Land Rover Automobile must take a different path if it wants to become a world auto giant.
Otherwise, the cake will be divided up by others, so how can it be that easy?
…
"Zifei, please make arrangements as soon as possible. Land Rover Motor has temporarily added Land Rover X production. Let's see how to meet the parts delivery requirements."
Hengyi Plastic Factory, as an important supporting factory for Land Rover Motors, naturally received a new production plan as soon as possible.
The automotive industry is not much the same as other industries.
The production capacity of each supporting factory is relatively fixed. If you add a little, it is generally not a big problem.
However, this kind of thing was originally planned to produce about 20,000 vehicles in a month, but now it is very difficult to increase it suddenly.
The key is that the New Year is coming soon and all workshops are preparing for holidays.
Some workers have been busy for a year and are counting on how many days of vacation during the Chinese New Year.
According to the current situation, there is probably no way to have a holiday. "Brother, I just studied the production arrangements. I guess I can only have half a day off on the New Year's Day at most, and I have to work overtime at any other time."
The brother-sister Wang Zifei and Wang Ziming operate the Hengyi Plastic Factory very well.
Although all of their businesses are now relying on BMW Automobile Group, they have also begun to contact Shanghai Automobile Manufacturing Plants and Capital Automobile Manufacturing Plants.
It is almost inevitable to further open up the situation in the future.
As a private enterprise, Hengyi Plastic Factory has a very strong service awareness.
Even if the production plan of Land Rover Automobile is unreasonable, they will do their best to meet it.
Not to mention increasing orders means you can make more money.
"When working overtime, work overtime. You plan to continue a notice and let the people in each workshop do a good job in the ideological work of the workers."
"During overtime, all wages will double, and the factory will also give an additional bonus."
Wang Ziming will not be stingy with the money he should spend.
At this time, it is the first priority to ensure the production demand of Land Rover.
If this is because some workers go home on holiday, the parts cannot be delivered on time, the impact will definitely be very bad.
So even if it costs a higher price than usual, Wang Yiming would spare no effort.
"For workers, making money is the first priority."
"It costs a lot of money to go home, and it takes a lot of time on the way."
"If everything can be turned into overtime now, it is still very attractive."
Wang Zifei thinks that spending money to deal with workers' dissatisfaction is a very effective way.
This is more effective than any brainwashing education.
In fact, for most workers, as long as the salary and bonus are given in place, they can consider meeting any requirements.
Many people in later generations complained that the company was working overtime like this and that, but in fact, the money was not given in place.
Look at the employees of companies such as Warwick and Penguin, they do not have less overtime hours at all, or even higher than most companies, but how many people complain about working too much overtime?
They have given the money in place.
Although Wang Ziming does not understand these principles, they, the first generation of entrepreneurs, have a very accurate grasp of people's hearts.
Without any courage, I would never start a business at this time.
Especially when he started his business, his domestic support for private enterprises was not as clear as it is now.
…
"Leader, I just got a message that Land Rover has adjusted its latest production plan and will increase production by 10,000 Land Rover X in the past month."
"In previous years, the Chinese New Year was the time when they had the lowest output, but I heard that many people on Land Rover will not have holidays during the Chinese New Year this year."
Yao Yiming would go to know about BMW Auto Group every day, and would report to Liu Tianwu directly when he saw any necessary content.
Compared with them, there is definitely no concept of holiday during the New Year.
Liu Tianwu needs to go to various key units for inspection.
But for most companies, the New Year holiday is still essential.
Now that Land Rover has made a special situation, he must understand the situation. "Does the sudden increase in Land Rover X production mean that they have opened up new customers overseas?" "But it's not right. Even in the American market with the largest sales volume, the sales of Land Rover X models in a month are only more than 10,000, right?" Liu Tianwu now has a certain understanding of the situation in the global automobile industry.
These are the potential impacts brought by BMW Automobile Group.
Now, as long as you are a cadre in Shenzhen, you need to know more or less about the domestic and foreign automobile industries.
Otherwise, when you communicate on this topic in many occasions, you have no idea how to interrupt.
To a certain extent, the cadres in Shenzhen are also the most proficient in the automobile industry in China.
"I called Chen Chenxing, the sales manager of Land Rover Auto, directly. They said that Persia gave them a large order temporarily."
"But the time requirement for this order is relatively high, and they will ensure delivery as quickly as possible."
"Even in order to ensure the delivery of this customer, some Land Rover X, which was originally exported to the United States, will be appropriately postponed by one or two weeks."
As an excellent secretary, Yao Yiming naturally tried his best to understand all kinds of news before reporting to Liu Tianwu.
10,000 Land Rover Xs involve a large order for export earnings of more than US$100 million.
If this happens every month in the future, the impact will be even greater. "Didn't Persia say that it has started to borrow foreign debts because of the Iran-Iraq War?"
"Their car consumption capacity is still so strong?"
In the 1980s, the most intense international war was the Iran-Iraq War.
Even the polar bears' actions in Aguo, there is no way to compare with them.
Such large-scale war naturally brought huge impacts to both Baghdad and Persia.
Before the war, both countries had accumulated a large amount of foreign exchange reserves due to the rise in oil prices.
The living standards of the people are still very high, at least much higher than the living standards of China during the same period.
But after the war lasted for seven or eight years, the situation changed a lot.
Both countries have changed from foreign exchange-rich countries to countries that rely on borrowing foreign debt to maintain them.
Consumption in all aspects is naturally affected.
Many people in the inland China may not pay attention to this news. The leaders in Shenzhen must have known more or less.
After all, many of the various industries in Shenzhen are engaged in export trade.
A leader naturally needs to have some understanding of some information in the international trade market. "He didn't tell me much about the specific situation, but this order from Persia may not continue." "At present, the other party has only given an order of 10,000 vehicles." After Yao Yiming said this, he felt that it was necessary to further clarify the matter.
There is no way, the increase in Land Rover X's sales is of great significance to the development of Shenzhen City. "You make arrangements. During the Chinese New Year, we will go to Land Rover Motor to express our condolences!"
Anyway, we have to go down to inspect, and it is almost the same wherever we go, so we naturally have to choose the most meaningful place!
(This chapter ends)