Chapter 96 95. Sales explosion (710)
Wade did not lie, the lucky person is not only the specially arranged winner, but also others.
After publicity, naturally some people are willing to buy lucky clothes specifically, and if there are more people buying, it is natural that they are lucky and have encountered good things in recent days.
Like winning a lottery prize in gambling, even if it is just a small prize of tens of dollars, that is good luck.
It's like finding a job wearing lucky clothes, which is also a good thing.
It's even like picking up money on the road...
I found a girlfriend...
I got better...
This is almost all luck. Things have gotten better, and as long as they wear lucky clothes, many people will subconsciously think about the lucky clothes. Could it be that wearing lucky clothes brings them good luck?
As long as you think this way, you will already have a bias in your heart. If you have a bias, they will help promote it independently.
And Wade's related publicity has never stopped, and people will even be specially arranged to interview some lucky people.
In this way, the lucky costume will be even more popular!
And one thing that needs to be noted is that lucky clothing also has other selling points.
First, the price is cheap. A T-shirt only costs nine dollars, and a jacket only costs fifty-two dollars...
Compared with other clothing, the price of Lucky Clothing is advantageous. of.
Secondly, the quality of the clothes is okay. At the same price, the quality is pretty good.
The third is the added attribute of luck. Regardless of whether it is true or not, it is now attached to it by various publicity.
The last point is the mysterious cultural color of the East!
This is also the reason why many people are convinced that it has an ancient oriental culture. Even under Western propaganda, this is an indisputable fact.
The older and more mysterious it is, the related legends will naturally be more deeply rooted in people's hearts, making people subconsciously choose to believe it.
So these are the reasons why lucky clothes are so popular.
Now Henrik regrets very much, regretting that he placed too few orders.
The original 20,000 T-shirts were expected to be sold for at least a few months. After all, they were just the simplest clothes, and they were everywhere on the market.
Although the price has certain advantages, it can only be said to be a little bit.
But he didn't expect that Du Chuan's propaganda would be so violent and effective.
Twenty thousand T-shirts and other clothes were almost sold out in just one week after the publicity took effect. This was completely beyond his expectation.
Even now some Wal-Mart supermarkets have begun to adopt daily limits, because Lucky Clothing has become a brand for them to attract customer traffic.
You must know that supermarkets are not just about selling clothes. For them, clothes are just an inconspicuous small category and they are sold incidentally.
As long as there is passenger flow, as long as someone enters the supermarket, they will definitely buy some other things with them.
So those who come for lucky clothes, as long as they enter the supermarket, it will bring them other profits.
This is also the reason why some supermarkets choose to sell in limited quantities, just to support it for a while.
If it is sold out, many people may not choose to come to their supermarket, which they do not want to see.
Henryk was first praised, and then asked to buy more lucky clothes.
………………
Du Chuan also got the news immediately. To be precise, he has been communicating with Wade, giving him advice on how to promote and write Soft article.
Without Du Chuan’s guidance, the effect of these soft articles may not be so good.
Du Chuan naturally set up an outside line here just to communicate with foreign countries. Wade reports relevant news to Du Chuan almost every day. Lucky clothing is now almost popular throughout New York State, and some people have even begun to buy it at a higher price.
Even some second-hand ones, some people want them.
Never underestimate the obsession with luck that some people who like gambling have.
"What's wrong with you? Are you possessed?" Li Yuan was shocked when he saw Du Chuan having fun as soon as he came in.
Du Chuan put away his silly smile. Although the money was nothing to him, after all, it was the brand and marketing he had personally built.
Now that he has achieved such great success, he is naturally very excited.
"Where have you been in the past few days?" Du Chuan did not answer Li Yuan's words and asked instead.
Li Yuan sat down and poured himself a cup of tea. "I'm different from you. I have a lot to do. There are a lot of things in the department recently, so I naturally have to go back and help."
As he said that, he couldn't help but ask: "How is the sales of clothing?"
Du Chuan said with a smile: "Do you know why I was so happy just now?"
< br>Li Yuan was stunned for a moment, then understood, stood up excitedly and said: "The sale is good?"
Many people are staring at this area now, and they don't know what the result will be. If it sells If it goes well, it will be a good thing for everyone.
Li Yuan just took some time out and came to inquire about Du Chuan's situation. It was true that the higher-ups were pressing too hard.
It's not that they don't have enough patience, but it's the first time after all, and everyone wants to see the results.
Du Chuan nodded firmly and said: "It's not that the sales are good, but the sales are very good!"
"Really?" Li Yuan couldn't believe it.
Du Chuan said: "I can't lie to you about this kind of thing, the sales are really very good."
Li Yuangang wanted to ask about the specific situation, when he heard Du Chuan's The phone rang.
Du Chuan answered the phone, "Mr. Henrik?"
"Are you leaving now and arriving tomorrow?"
"Okay, no problem at all. When the time comes I will pick you up personally.”
“Want to increase the order and renegotiate the price?”
“We will discuss this in detail when you arrive.”
< br>
After Du Chuan hung up the phone, Li Yuan couldn't wait to ask: "Is it Henrik? Is he calling to increase the order?"
Of course he heard Du Chuan's words, so he became more and more worried. Somewhat excited.
It seems that the sales are really good, otherwise Henryk would not have called directly to increase the order.
"That's him. It seems that everything over there has been sold out now. They have almost nothing to sell." Du Chuan said.
Li Yuan was completely stunned. Du Chuan said that the sales were good, and he was very excited, but now Du Chuan said that they were almost sold out, which was completely beyond his imagination.
You know, those are clothes worth 350,000 US dollars, and they sold out so quickly?
How long does it take? You have to be careful. From the day of delivery, it will only take more than ten days at most.
Is this sold out?
It’s not that Li Yuan is inexperienced or lacks determination. On the contrary, entering the Ministry of Commerce at this age and being entrusted with important tasks shows Li Yuan’s ability.
But what Du Chuan said made him really unable to calm down. This was completely unimaginable to him. Before, he thought it would be enough to achieve some sales, and they would be able to accept it as long as no one bought it.
But now Du Chuan told him that not only were people buying it, but it was also selling well, and it was even hot!
(End of this chapter)