Chapter 118 117. Ten million Hong Kong dollar order (monthly ticket plus updates)
The arrival of Wu Shengfu and others caused their attitude to make a 180-degree turn.
They discussed together for two days and finally made a decision to agree to Du Chuan's conditions. They really couldn't bear to part with Lucky Clothing, a business with huge potential.
And they are also very aware of the situation of themselves and others. They are all people doing small businesses, which is different from those who really have large industries.
Compared with Wal-Mart, they are not even qualified to carry shoes for Wal-Mart, so if they want to do this business, they can only agree to Du Chuan's request.
If there is someone more powerful than them looking for cooperation, then they will have no chance at all.
"Director Du, we are willing to agree to your conditions, but we also have our own requirements." Wu Shengfu said.
Du Chuan asked: "What are the requirements?"
Wu Shengfu said seriously: "We still order clothing worth 10 million Hong Kong dollars, but we are prepared to put it all into the Hong Kong market. ”
“At the same time, some money will be spent on publicity, so we hope that in the next three years, you will not be able to put clothing into the Xiangjiang market, nor will you cooperate with Xiangjiang distributors.”
After hearing this, Du Chuan thought for a while and realized that this was a reasonable request. After all, he had indeed spent real money, and it was natural to want a certain level of protection.
This is much more sincere than the sincerity they kept saying before.
However, Du Chuan did not fully agree to their conditions, "One year, I only give you one year. If you don't sell out 10 million clothes in one year, then why don't we explain The lucky clothes are not suitable for the Xiangjiang market, or your sales channels are not good."
Du Chuan will not agree to them three years, which is too long, he only gives one year.
Wu Shengfu and the others looked at each other and nodded secretly. They never expected to get three years.
One year is enough, just like Du Chuan said, either the lucky clothes are not suitable, or their abilities are not good enough.
In fact, it will take less than a year. According to their estimates, if the 10 million pieces of clothing are not completely sold out in half a year, it will not be cost-effective.
Du Chuan actually knew that the extra half a year he gave them was just to give them some time for publicity.
Speaking of this, Du Chuan also said, "How much publicity expenses will you invest?"
Wu Shengfu hesitated and said: "There is no specific figure for this yet, of course, we will definitely Vigorously promoted.”
It was verbal sincerity again. Du Chuan discovered that these guys were only able to say some flashy things verbally.
He simply said directly: "If you invest real money in publicity, we can share part of the cost."
"If you are willing to invest two million Hong Kong dollars in publicity, we can We will bear half a million Hong Kong dollars of it.”
In the past, Wal-Mart cooperated with Du Chuan in promoting it, and it mainly cost Du Chuan money, but this time it is completely different.
After all, what size is Walmart, and what size are they?
Of course, doing so is beneficial to both parties.
After hearing what Du Chuan said, Wu Shengfu and the others' eyes lit up, and they immediately began to have a heated discussion in this regard.
They wanted more, and Du Chuan did not bite them to death like before.
The final result was that Du Chuan was willing to spend one million Hong Kong dollars for publicity, while they had to spend two million Hong Kong dollars.
As for the expenditure of this money, it is naturally impossible to let them decide on their own. In that case, if half a million of the three million publicity expenses are actually used for publicity, it is probably good. Yes. Du Chuan is not a philanthropist, so naturally he will not agree.
They will send special candidates here, and Du Chuan will also find special people in Xiangjiang to conduct price calculations.
Every expense needs to be spent wisely.
This is simple for Du Chuan. Ink Group also has a branch in Xiangjiang, so just let them handle it.
That's what Du Chuan said.
Du Chuan had discussed these matters with them in advance and written them in the contract.
Wu Shengfu and the others agreed happily this time. One thing Du Chuan thought wrong was that this time they really wanted to do the lucky clothing brand business.
Instead of just making a profit and running away like before.
Otherwise they wouldn't have come looking for Du Chuan again and again.
Since we want to do long-term business, we naturally won’t worry about Du Chuan’s one million Hong Kong dollars in publicity expenses.
What's more, Du Chuan is also sharing the cost with them, but Wu Shengfu can also imagine that if it were not for Du Chuan's one million, then the publicity expenses they would eventually be able to spend would not exceed one million, instead of the current three million. One million Hong Kong dollars.
I have to say that Wu Shengfu admires Du Chuan now. No wonder he didn't like his order of 1.5 million Hong Kong dollars before, but he directly used 1 million Hong Kong dollars as publicity.
This courage and strength are completely beyond his comparison.
The other aspect is price. In this regard, Du Chuan gave the same price as Wal-Mart.
It is impossible for him to give a lower purchase price than Wal-Mart, otherwise Wal-Mart will definitely come to trouble.
Wu Shengfu and the others naturally understood this, so the negotiations on this matter went very smoothly.
There was almost no entanglement, and both parties reached a unified opinion.
Du Chuan naturally also talked about the price issue, but this is somewhat different from Wal-Mart. After all, the place of sales and consumption level are all determinants of the price.
The final plan they came up with was to temporarily sell clothing at the normal price of clothing at the same level in Xiangjiang. As for whether there will be adjustments in the future, it depends on sales volume and consumer feedback.
Finally, there is the payment aspect. Wu Shengfu was originally planning to talk to Du Chuan about the 50% deposit and the balance on delivery. This was a bit embarrassing. He used to After doing so much business, there is nothing like this.
But it's a pity that Du Chuan didn't let up on this at all, and at the same time he directly stated his attitude. He didn't know whether people like Wu Shengfu were liars, so he needed protection.
In addition, this is also a proof of strength. If you can't even come up with a deposit of five million Hong Kong dollars, then Du Chuan really needs to think about it carefully.
Of course, Du Chuan is not completely unreasonable, it is just the first time. After waiting, we will follow the normal situation.
Although they were somewhat dissatisfied with the result, Wu Shengfu and the others had no choice but to agree in the end. Who knew that now they were asking for help from Du Chuan.
They are the weaker party. As long as they want to do business with Du Chuan, they must comply with Du Chuan's requirements on the matters that Du Chuan insists on.
(End of this chapter)