Chapter 105 The Prospect of Campus Network
Zheng Nan was silent for a moment, smacking his lips, "Mr. Qin, are you kidding me."
Qin Shaoyan shook his head, "No, I'm very excited this time Seriously."
Zheng Nan frowned, "Your campus network is not worth one billion RMB, and the Jingdong Mall is almost the same."
Qin Shaoyan did not hesitate. Replied: "Jingdong is another price."
Zheng Nan laughed angrily, "How did a social networking site achieve a valuation of one billion?"
"It relies on my campus network's two million members, more than ten thousand shopping users, and potential payment There are more than 100,000 users,” Qin Shaoyan said confidently, “Alibaba had only 20,000 members in 2000, and it raised US$25 million, which was just 200 million RMB.”
Zheng. Nan corrected: "Alibaba's 20,000 members are merchants, and another important reason why he can raise 200 million is Mr. Cai."
Qin Shaoyan nodded, "It's enough for the campus network to have me. ."
"..." Zheng Nan was silent again.
Qin Shaoyan asked: "With ten million dollars, I can make Facebook, a social networking site, worth one billion dollars. Isn't the campus network worth one billion RMB?"
Zheng Nan pondered for a moment, "China Internet is different from the U.S. Internet. The U.S. Internet is more mature and developed, and its valuation is higher."
"China Internet still has great potential. This is what you just told me, Mr. Zheng." Qin Shaoyan followed. .
Hey guys, this boomerang comes back really fast.
Just now I persuaded Qin Shaoyan not to merge the campus network, but he sent it back so quickly.
Zheng Nan sighed, "Mr. Qin, that's not what you said. Although investment is based on future value, we are talking about current value. Judging from the domestic Internet, the campus network is not worth one billion."
" Campus networks rely on university campuses to absorb users to achieve rapid growth, but the number of college students is limited, and growth will soon encounter bottlenecks. Even if it absorbs new users who enroll every year, this growth will be smaller than the number of new users added by Huaxia Internet every year. Very small."
Qin Shaoyan smiled, "Mr. Zheng, the market is also composed of college students. Do you know why Facebook has a valuation of one billion?"
"Of course not because of that. Facebook’s globalization strategy, in that case I would have merged the campus network at that time.”
“The development stage of Facebook is divided into three steps. The first step is to absorb the college students, and the second step is to sink. When it comes to high school campuses, the third step is to open up and absorb urban white-collar and middle-class groups.”
"The growth bottleneck of the campus network you mentioned is just a strategic buffer period, which does not mean that the campus network will stop growing."
"After the campus network absorbs a sufficient student group, it will start the next stage of strategic expansion plan , I call it Internet Social 2.0. "
Zheng Nan's eyes lit up, he sat up straight again and looked at Qin Shaoyan expectantly.
Yes, yes, this is what I want to hear.
“Mr. Qin, can you tell me more about this Internet Social 2.0?”
"Oh, this." Qin Shaoyan pondered his thoughts and said, "This is a preliminary strategic concept."
"In the future, the Internet will develop rapidly, the number of Internet users will increase rapidly, and new challenges and risks will also arise. will continue to grow."
"Using the campus network as an incubator to adapt to market changes, the development team will launch new social products in different categories and positionings."
"Create user insights and innovative combinations. capabilities, system operation capabilities and ecological synergy. Comprehensively understand user needs, dig deep into user pain points, find new starting points, and align granularity."
"Content is king, traffic is the main focus, and a matrix is created. The social brand system builds systematic brand power, realizes ecological synergy from internal management to external, and builds a higher-level moat for the brand. ”
After Qin Shaoyan finished speaking, there was silence in the conference room.
Everyone in Sequoia was silent for a while, looking at each other, but no one spoke. Zheng Nan twisted his body, coughed, and said, "Mr. Qin, can you be more specific?"
"Our next plan is to launch Blog 2.0 and built-in chat tools. "Qin Shaoyan mentioned it briefly and quickly took it back, "But this is still too far away. Without financing, the campus network itself will take a long time."
Zheng Nan nodded, "Yeah. , it is a good thing that the campus network has a clear vision and goals, but this billion valuation... is still a bit high.”
"Take the business model as an example. It is deeply dependent on Jingdong Mall, and Jingdong Mall is only a cooperative relationship, and the future relationship is unpredictable."
"There is also the problem of Jingdong Mall itself. With the campus network Rapid expansion, can Jingdong Mall keep up with the expansion of the campus network? "
"Jingdong Mall is different from the website. According to current standards, Jingdong Mall must build offline in the city where the university is located in advance. The warehousing and logistics system and the after-sales maintenance system are all very expensive."
Qin Shaoyan said calmly, "Jingdong Mall is not short of money at the moment. Even if it is short of money, I can find venture capital financing."< br>
“As for the problem of over-reliance, I have already said this before. Other merchants can be introduced. E-commerce itself is only part of the campus network’s business model.”
"The campus network will provide VIP membership and other related value-added services in the future."
"And the 200 million financing is not only to promote the campus network, my plan is to build an online game operation team and a local promotion team in the next step."
"The money-attracting ability of the online game market is obvious to all, so I don't need to introduce it in detail."
"As for whether online games can be successful?" Qin Shaoyan turned around and pulled out the golden keyboard from the cabinet, and directly Putting it on the table, "This thing is more convincing than my words."
Everyone in Sequoia looked at the golden keyboard and then at Qin Shaoyan, falling into silence again.
You have already displayed the golden keyboard, what else can we say.
Zheng Nan thought for a moment, "Let's evaluate the amount of financing and give Mr. Qin an answer. Can Mr. Qin take us to visit the company and Jingdong again."
Qin Shaoyan smiled. Get up, "No problem."
Everyone followed Qin Shaoyan to the office hall and looked at this unique Internet company.
Different from the cubicles in other companies, each person's work station is quite spacious and has a large table to himself, with various sundries placed on it.
Snacks, instant noodles, green plants, small ornaments, pens and papers, and a sleeping bag piled under the feet.
How should I put it? It looks like a black Internet cafe at first glance.
There are not many employees on the campus network at this time, including Qin Shaoyan, there are no more than ten, and the front desk, HR, and finance are shared with the game company.
The game company on the other side of the hall seems to be very strong, with more than thirty people, including Pixel Studio, which has just moved in.
Then Qin Shaoyan took Sequoia and others and drove to Jingdong's warehouse and showed them the tens of thousands of computers that had been shipped.
The brand I chose for my computer was Shenzhou, and the other party gave me great support and discounts. The price was reduced to 5,199, and they were also responsible for warranty and replacement.
Zheng Nan seemed to be in a good mood after the visit, and shook hands with Qin Shaoyan when saying goodbye.
"Mr. Qin, let's keep in touch at any time. When the campus network starts promotions, we want to come over and have a look."
"Okay." Qin Shaoyan said with a smile, "I'm very happy Welcome.”
(End of this chapter)