Chapter 348 Hongmeng Entertainment
The direct income created for Xiangnan Satellite TV exceeds 400 million Chinese dollars.
Tianyu has signed super girls such as Li Yuchun and Zhou Bichang for ten years, and its income from commercial performances, records, etc. has increased.
Plus the value of IP.
There is no doubt that this is a top gold mine.
It has a great promotion effect not only on Hongmeng Music, but also on Sina Cable, Tieba and other businesses.
And Xu Liang also plans to let Huiyuan Juice be named.
It can definitely create a powerful advertising effect comparable to ‘Yao Ming and Jianlibao’, and take Huiyuan’s development to the next level.
“Mr. In order to avoid quickly exhausting the audience's enthusiasm, we should extend the life of the program as much as possible," Xu Liangdao.
Shonan Channel has been running "Super Girl" for three consecutive years, and it has drained the popularity of the program. It is really a waste.
In contrast, Penguin did very well.
In "Produce 101", men and women take turns, and the popularity is always very good.
Unfortunately it is blocked.
Before his rebirth, he still liked to watch rich and generous young ladies dancing on stage.
"Mr. Xiang, the program you planned is no longer music in the strict sense. Therefore, I plan to separate Hongmeng Music's brokerage business from Hongmeng Music and establish an independent Hongmeng Entertainment Company.
So , you now have two choices, first, continue to serve as the president of Hongmeng Music, and second, serve as the president of the newly established Hongmeng Entertainment.”
Hongmeng’s main business includes pan-entertainment, so there will naturally be no shortage of entertainment. layout.
It’s just that the domestic TV and film industry is not big now. It is only reserving copyrights and has not immediately entered the field of production and distribution.
Now that his subordinates have this idea, he will not stop him.
Moreover, talent shows are highly profitable, much more fragrant than TV series and movies, and the risks are much lower.
More importantly, develop a successful program that can last for many years.
Xiang Lily had a look of thought on her face.
When planning this reality show, she expected this day to happen, but she didn’t expect the big boss to make up his mind so quickly.
“Mr. Xu, I want to go to Hongmeng Entertainment.”
After a brief consideration, Xiang Lili made up his mind.
Given the domestic copyright environment, it is too difficult to rely solely on online music downloads and advertising.
“Have you really decided to go to Hongmeng Entertainment? Let me tell you the truth, I have found a way to make Hongmeng Music online profitable. If you go to Hongmeng Entertainment, you will not be able to enjoy the fruits of the development of Hongmeng Music. Already?" Xu Liang said.
2003 will be in five months, and Xu Liang is already planning to start a ring tones business.
Once it starts, Hongmeng Music’s profits will skyrocket.
The development of the company will be directly linked to the salary and options of the direct managers.
So Xu Liang had to make it clear in advance, so as not to make everyone dissatisfied later.
After Xiang Lili hesitated for a while, his expression became firm.
"Mr. Xu, I still want to go to Hongmeng Entertainment."
She thought very clearly that Hongmeng Entertainment will definitely be involved in artist management, film and TV series production in the future, rather than just the music business , the scope is much broader and the development potential is greater.
Although we are poor now, we can look forward to the future.
"Okay, I will announce the establishment of Hongmeng Entertainment at the next monthly company summary meeting. After you go back, you will seize the time to recruit talents and build up the framework of Hongmeng Entertainment."
"Okay."
"Also, make a detailed program plan for me. I will also give it to other departments of the company for analysis. This time "Super Girl" is ready, and it will have a positive impact on the entire program." The company's business has been greatly improved."
Xiang Lili nodded quickly. The more departments involved, the more resources she would get. Of course, there was no reason not to agree.
——
A week passed quickly.
‘Wow…. ’
After turning the last page, Xie Wen put down the information.
“What do you think?”
Xu Liang put down his tea cup and asked with a smile.
“This talent show called "Super Girl" is indeed very good. The format is very novel and should have a certain appeal. However, in order to truly benefit all departments, it must become popular.< br>
But there are many talent shows in China, and "Super Girl" may not be popular." Xie Wendao.
“Let’s give it a try. The backbone of pan-entertainment is film and television, and companies will always enter.”
Xie Wen nodded, “Isn’t it too much to ask for 50 million in production funds from the president? Too much? ”
"Can the company's finances afford it?" During this period, Hongmeng Huaxia supported Yihaodian in building eight first-level logistics bases in Beijing, Magic City, Yangcheng, Wuchang, Rongcheng, Chang'an, Quancheng and Shengjing.
Although land in the suburbs is very cheap, it occupies a large area. The size of each total base is about a thousand acres.
The investment in these eight general bases alone, including land acquisition, construction, equipment, vehicles and personnel, totals more than 1.8 billion.
More than half of Hongmeng’s liquidity was drained.
Xie Wen nodded and said: "As of the end of June, Hongmeng Huaxia's total revenue exceeded 3 billion Huaxia coins, an increase of 127.4% over the same period last year.
Gross profit was 1.72 billion, and net profit was 747 million Huaxia coins. Plus With 570 million in cash, the company's finances are still very healthy.
Hongmeng Huaxia and Hongmeng International are each responsible for half of the construction of the company's headquarters, and the payment is spread over three and a half years. The pressure is not that great. "
Xu Liang nodded and said: "That's good... Then there is the candidate for the president of Hongmeng Music. Now Xiang Lili has gone to the newly established Hongmeng Entertainment. We need a new person in charge. "
“I feel that it is better to use raw food than cooked food.” Xie Wen said.
"You mean to ask Sui Fangmin to come?"
Xie Wen nodded and said: "As the vice president of Hongmeng Music, Mr. Sui is very familiar with various businesses of the department. The artist manager she is in charge of has the highest revenue in the entire department. She has a good business and a good reputation. I want her to take a step forward both emotionally and rationally."
After thinking about it for a moment, Xu Liang said, "Then let her be the president of Hongmeng Music... By the way, Hongmeng International. Have the interim reports been prepared?”
“Except Hongmeng Middle East and Hongmeng Germany, all others have been submitted.”
Except for the three non-core businesses of Hongmeng Yihaodian, Pangu and Sina. , with a total of eight subsidiaries in China, Japan, South Korea, Zhongnan, Nanyang, the Middle East, Europe and Germany.
The Middle East and Germany are the two newest subsidiaries established.
It has only been more than half a year now, and all aspects are developing rapidly.
The management is not as mature as several other subsidiaries.
“After they submit it, give me the mid-term report as soon as possible.”
“Okay.”
After a brief chat, Xie Wen left.
Unlike Xu Liang, he only needs to be responsible for the general direction of Hongmeng's development. As COO, all matters of the entire Hongmeng company, large and small, must pass through his hands.
If it weren’t for the platform system implemented by Hongmeng, the subsidiary would have great power and divert a lot of business, and he would definitely be too busy on his own.
"Mr. Xu, this is the information just collected today."
Lu Hui placed a stack of documents in front of Xu Liang.
Picked it up and looked at it briefly.
“Tang Wanxin is going to burn the boat.”
After investing heavily in the field of agricultural inputs in May, we built an agricultural input distribution network of more than 10,000 stores.
In July, Deron made another big move.
Xianghuo Torch, one of the ‘old three stocks’, has successively issued announcements announcing that it will build a heavy-duty vehicle empire.
First, we established joint venture companies with Shancheng Automobile Group and Shaanxi Automobile Group, the two most important heavy-duty vehicle manufacturers in China.
Then Dongfeng Off-Road Vehicle Company was established as a joint venture with Dongfeng Motor Group.
We are making great strides from an auto parts giant to a complete vehicle manufacturer.
However, making cars is different from auto parts. The former has low threshold and low technical requirements, but the whole car is different. It is high-tech and heavy on capital. If Delong wants to become a real automobile giant, there are not many It is impossible to do it with a capital investment of one billion Huaxia coins.
Now Delong does not have such funds at all.
These consecutive big moves are more like gimmicks, in order to push up Delong's stock price and earn high profits by manipulating the rise and fall of the stock price.
This is Delong’s most proficient financial skill.
"Mr. Xu, according to external evaluations, Delong Group is the number one private enterprise in China, and its strength is still higher than that of Hongmeng." Lu Huidao.
Seeing her unconvinced look, Xu Liang smiled.
In his eyes, Deron's behavior was more like the final act of madness.
All means are used to push up the stock price.
But the higher the stock price goes, the emptier Delong becomes and the closer it is to collapse.
"Let them go ahead. Ranking is not important to us. By the way, has my application for the route to South Korea been approved?"
"It has been approved. The day after tomorrow at nine o'clock in the morning."
Xu Liang nodded, "Go and get busy."
Lu Hui nodded and turned around and left.
(End of this chapter)