Chapter 5 Little Red Book
The display effect of the two people was not ideal.
People coming in and out of the subway entrance basically glanced at me from afar and left in a hurry. However, it was not without gain. A boy wearing glasses came over for consultation, and Wang Yong added him on WeChat.
"If we get this customer, we'll give it a 50-50 score," Wang Yong said on the way back.
"No, I didn't do anything. When the time comes, the customer will be with you. If the deal is really going to be made, just watch and pay." Zhang Qiyuan felt that it didn't matter. Not to mention that it was still a matter of no concern. Besides, he didn't do anything. He just accompanied Wang Yong squatted at the subway entrance for a while.
By the time the two returned to the store, everyone else had already gotten off work. There was no one in the store. Wang Yong happened to be on duty today. He said to Zhang Qiyuan: "Xiao Zhang, you can get off work first. I still have to be on duty."
Zhang Qiyuan nodded, and then bought some groceries at the fresh food supermarket in the community. After a casual meal, he thought about what Wang Yong told him today and wondered whether he should find a job as soon as possible. He always felt that this family The real estate partnership may break up at any time.
Shaking his head, he took out his mobile phone and downloaded Xiaohongshu. He had heard about Xiaohongshu APP before. It was mostly used by women, but he had never paid attention to it. When he heard Wang Yong mention it today, he was suddenly shocked. In fact, although most of the people who buy houses are men, it is mostly women who decide where to buy a house. The brother who first thought of selling a house on Xiaohongshu is indeed a talent.
Opening Xiaohongshu, Zhang Qiyuan selected the content he was interested in, then took the name of the house seller Zhang, and then searched for information about buying a house. He found that there were indeed many people inquiring about buying a house on it, and every news about buying a house was Many intermediaries responded.
It makes sense when you think about it. It costs 3000 to open a port on Anju.com, and there are not many potential customers yet. However, those who post in Xiaohongshu are all potential customers, and they don’t have to pay. I then browsed through the posts with relatively high clicks. , I found that there are many posts that are popular science posts about the advantages and disadvantages of some real estate properties, as well as some house viewing notes from customers.
It seems that if you want to get customers on it, you must post some popular traffic-generating posts, otherwise customers will not be able to see your posts at all.
After Weiwei thought, Zhang Qiyuan planned to post a post based on his own situation to see if it had any effect.
After a little mental drafting, he began to edit his post:
“If I can’t repay the mortgage, I have no choice but to sell the house myself!”
Then I went to Shell and found a floor plan of my house and put it in the post.
Then start editing your post.
First, I will tell you how I bought my house, and then I will talk about my process of repaying the loan over the years. This will resonate with some owners, and they will come to me when they want to sell their house.
Then he said that after he couldn't repay the loan, he decided to quit his job and sell the house. Finally, he wrote down all the shortcomings of his house. After all, this cannot be deceived. Customers can see it as soon as they come to view the house, and they will pay it back when the time comes. Gives the impression of dishonesty.
This would be very bad. If the customer doesn't like his house, he can still sell other houses. But once he gives a dishonest impression, people will not come to him even if they want to buy a house.
At the end of the post, Zhang Qiyuan wrote down the advantages of his house.
That’s cheap!
250,000 lower than the market price! 150,000 lower than the transaction price! The price is 1.65 million!
Edit the post and check it again. It has almost exactly one thousand words, which is definitely the most words among the house selling posts.
Click to publish!
After it showed that the release was successful, Zhang Qiyuan threw his phone on the bed and went to take a shower.
When he came back from the shower, he opened the post and saw that it had nearly 800 views and more than 20 comments.
Is my post popular?
Zhang Qiyuan was a little surprised. He read a lot of posts. Some sellers' posts took a long time to post and only had fifty or sixty views. How long had it been since he posted them? Just 800 views?
He quickly clicked on the comment.
"Hello, I am an agent of the Shell Platform. I would like to ask if there are shells hanging on this house. If not, I can help you hang shells to promote it."
This was sent by a shell agency, and Zhang Qiyuan filtered it out directly.
"How can I contact you?"
He glanced at the nickname 'a sincere intermediary'. He was still a colleague and filtered in the same way.
“The location of Blue Sky International is too remote, the buildings are close together, and it’s close to the highway, but the price is really good.”
Um? Zhang Qiyuan quickly clicked on the homepage of this comment and found that there were no posts, and the collected posts were all about life tips. He should be a customer who wanted to buy a house. He immediately replied: "It's not too biased. I actually measured walking 20 seconds." Minutes, it only takes eight minutes by electric bike, the distance between buildings is okay, and it’s really on the highway, but the only advantage of my house is that it’s cheap.”
After replying, he continued to read the comments below. "We bought Blue Sky International in the second half of last year. After the renovation, we have moved in. Compared with this year's house price, we lost 400,000 yuan. It would be better if we bought it this year."
Zhang Qiyuan thought about it carefully and replied: "If you lose so much, you should buy a large apartment. Is it a small high-rise or a bungalow in the first and second phases of Blue Sky International? In fact, as long as you can live comfortably in the house, it will be fine, and after buying it, Don’t pay attention to the price, otherwise it will be very annoying.”
"Excuse me, are you free at noon tomorrow? I want to see the house."
When he saw this comment, Zhang Qiyuan perked up. He clicked on the homepage with the nickname "Weiwei Yixiao" and found that the posts posted were all about daily life, and the collected posts were all popular science posts and house buying posts posted by some agencies. .
This is a prospective customer!
He quickly clicked follow and started chatting privately.
"Come over anytime, I'm always available."
After replying, he kept staring at the chat interface, waiting for a reply.
"I may have to go and see it during my lunch break." 'Smile slightly' replied.
"Then I will pick you up at twelve o'clock noon." Zhang Qiyuan replied immediately.
"I'll contact you at the specific time at noon."
"Then how can I contact you?"
Soon, ‘Wei Weixiao’ sent a WeChat ID.
After Zhang Qiyuan copied it, he immediately added it via WeChat. The profile picture was of a girl holding a bouquet of flowers high, facing the blue sky and white clouds. The nickname was a string of English letters, and the information showed that she was female.
"Miss, where will I pick you up then?"
"You know the patent office."
"I know, it's right behind Nanchen Yayuan."
"Well, you can prepare a few more good properties from Blue Sky International to show me."
"Okay, what's your budget?"
"Just look at the ones over 90 square meters."
"OK, there is a 95-square-meter apartment in Nanchen Yayuan for 1.85 million. If the rough is over, would you like to check it out? It's relatively close to your unit."
"I won't look at Nanchen Yayuan and Yujingwan. There are too many people living in our unit. It feels like a staff dormitory, and there is no separation of people and vehicles."
"OK."
"Then let's get in touch at noon tomorrow. I'm only looking at Blue Sky International. My time at noon is limited."
"OK!"
After chatting with this young lady, Zhang Qiyuan was immediately excited. This could be regarded as his first customer. He now wanted to go downstairs to the store to organize the house, but after looking at the time, it was already past eight o'clock. , Wang Yong should have gone back, and he calmed down.
Re-enter Xiaohongshu and look at his posts. There are already more than 2,000 views, and the number of comments has increased to more than 40.
There are also new replies to the comments he previously replied to.
Zhang Qiyuan quickly joined the restoration effort.
(End of chapter)