Chapter 272 Farmland Fresh Rooftop Farm
Guo Yang has been traveling abroad recently, and he mostly learned about other business sectors of the group through phone calls and work groups.
However, it is also clear that the group’s capital return rate during this period was very fast, which made up for the cash outflow from Jiahe Grain and Oil Investment.
Tianhe Seed Industry’s seeds started pre-sale before New Year’s Day, and the popularity was even higher than in previous years.
Alfalfa Agriculture and Animal Husbandry’s orders for pasture bales, grass powder, pellets and other products have all been paid back. The annual direct income from selling grass far exceeded 2 billion yuan.
At the same time, the acquisition of processing trade also contributed a large amount of revenue.
But the most eye-catching thing is the No. 1 seed of Alfalfa.
Jinta’s 200,000 acres of professional seed fields have produced about 40 million kilograms of seeds, and Wuyuan’s pasture production fields can also complete a small amount of seed collection.
A total of about 50 million kilograms of seeds can be used to improve 20 million acres of land.
This is an extremely large number even for the entire country.
It has aroused strong attention from departments at all levels, and provides various protections such as subsidies for improved seeds, engineering subsidies, agricultural machinery subsidies...
Songnen Songnen Plain, eastern coastal saline-alkali area, Huanghuaihai and other places have seen an endless stream of improvement projects, and land consolidation projects are in full swing.
Customers are also familiar with Jiahe and know Jiahe’s after-sales service capabilities. From sowing to plant protection to harvesting, they can get technical guidance throughout the entire process.
It was extremely satisfying when I was storing alfalfa No. 1 seeds and soybean seeds.
Orders are rising steadily.
Sales volume is increasing step by step.
…
Beijing.
Guo Yang walked out of the door of the Ministry of Agriculture.
Fortunately, although it is cold today, there is no wind or sand.
After a while, we arrived at the car on the side of the road.
Luo Xiu smiled and said: "Boss, you have to go back to Jiuquan. During this period, I am tired of drinking tea from the Ministry of Agriculture, and it is far behind the company's kenaf tea."
"Why, Are you still disgusted?"
"No, I just feel that the boss is more popular."
"That's because of the results. Go back tomorrow. There is still time now. Check out the supermarket.”
Guo Yang was playing with corn cobs in his hands.
After meeting with the big leaders in the hospital, he was busy visiting various departments during this time.
The Grain Bureau, Academy of Agricultural Sciences, and Farm Protection Center... have a better understanding of the current situation.
Before 2004, my country's grain output had declined year after year. In that year, the gap between grain supply and demand reached 37.5 million tons, and grain supply was tight.
In 2004, Document No. 1 returned to agriculture, rural areas and farmers after an absence of 18 years.
Specific policies such as direct subsidies for farmers, reform of the grain circulation system, and reduction of agricultural tax rates until they are completely abolished have been introduced one after another.
Performance follows policy.
From 2004 to 2006, my country's grain production increased for three consecutive years.
Especially in the past year of 2006, Tianyu No. 1 led to an increase in corn production of about 30 million tons, and wheat production also increased.
Even soybeans, whose area has been shrinking significantly, have barely stabilized their output due to the performance of Tiandou 1 on coastal saline-alkali land.
Breeding of fine varieties and cultivation techniques, land preparation and farmland soil fertilization - these are the main reasons for the substantial increase in production.
Tianhe and alfalfa have played a vital role in this.
Recently, Hexi Dairy has once again become the conscience of the industry.
Jiahe’s other products are also well-known.
Jiahe can be said to have grown up under the supervision of the Ministry of Agriculture, and it is also an important contribution to the Ministry of Agriculture.
Therefore, during this period, no matter which department they went to, Guo Yang and Luo Xiu received better reception.
Taking the opportunity of the opening of Jiahe Supermarket, Guo Yang, Yang Cheng and others also presented Jiahe’s conscience products to the business department.
Not expensive to these people.
But it gave me enough face.
However, under the increase in grain production, there is still a crisis of cultivated land.
When talking with the Ministry of Forestry, we can more clearly understand the importance that the upper management attaches to the development of coastal saline-alkali land.
At present, the contradiction between the protection of cultivated land and economic development, the protection of cultivated land and ecological construction is quite prominent.
The east must take the lead in modernization, the central part must rise, the west must be developed, and the northeast must be revitalized...
Infrastructure must keep up, and the construction of new rural areas must be promoted. Almost all regions hope that the central government will relax Management of cultivated land;
The project of returning farmland to forest and grassland has been implemented for many years, but steep slope farmland that needs to be returned to farmland in the western mountainous areas can still be seen everywhere.
The grain subsidy policy only increases the area of cultivated land per capita in plain areas that are suitable for mechanized operations.
In the hilly and mountainous areas of the central and western regions, young and strong laborers migrate to cities to work. Most of the cultivated land is sloping land. The degree of intensive cultivation of grain fields has declined, and abandonment has become more and more common.
The problem of water shortage is becoming increasingly prominent, pollution is intensifying, many rivers are no longer suitable for irrigation, and groundwater is being extracted excessively...
Especially in the main grain-producing areas of Huanghuaihai and Hainan, if this continues, drought will only It will become more and more intense.
Arid areas are expanding, typhoon disasters are increasing, and flood disasters are intensifying...
The task of retaining 1.8 billion acres of cultivated land remains arduous.
Compared with 1996, the total area of cultivated land in my country has decreased by more than 110 million acres.
In 2003 alone, nearly 38 million acres of cultivated land were reduced.
Subsequently, the upper levels issued repeated orders to strictly protect cultivated land, and the situation improved. However, in 2005, the area still decreased by 5.43 million acres.
Faced with the reduction of cultivated land and food security issues, the Ministry of Agriculture and the State Grain Administration have only felt great pressure in recent years.
However, when talking with the Forestry Department and the Farm Conservation Center this time, I could clearly feel that they were relieved.
Guo Yang has been to the Ministry of Agriculture frequently in recent years.
The pressure of reduced cultivated land has been on the shoulders of the Ministry of Agriculture.
This year, the pressure is less.
This is due to the complete reversal of the downward trend in cultivated land area.
The margin of food security has been significantly improved.
This is due to the increase in coastal saline-alkali land and the improvement in the quality of cultivated land...from the No. 1 alfalfa seed.
Last year, Alfalfa produced 20 million kilograms of Alfalfa No. 1 seeds, and 8 million acres of coastal saline-alkali land were improved by the Agricultural Development, National Grain, and large households and enterprises.
Including the saline-alkali land improved by Tiandou No. 1, the total area increased should be tens of millions of acres, which is a very impressive figure.
This year, various regions have stepped up their response to the policy, and cultivated land has decreased by only more than 600,000 acres.
There is definitely moisture in this data.
For example, the land occupied by green belts along many highways, the land occupied by various so-called ecological parks, and the land occupied by rural enterprises are still listed on the account of cultivated land.
But with more than 10 million acres in mind, is it possible that the statistics are biased by more than 10 million acres?
So the area of cultivated land in 2006 will most likely increase even if water is removed.
The situation in 2007 is even more optimistic.
These are great political achievements!
For departments at all levels and relevant responsible persons, it is simply the best New Year gift.
Feedback to Jiahe is that Alfalfa Agriculture and Animal Husbandry, Tianhe Seed Industry, Fengkai Agricultural Machinery... have all received double gift packages from policies and sales.
The work group and irrigation group have been very lively recently, and everyone is sharing the joy brought by the results of their work.
……
About half an hour passed.
Luo Xiu parked the car on the side of the road. Through the car window, Guo Yang saw Yang Cheng's figure. Behind him was a large Jiahe Supermarket.
It might be time to get off work. There is a lot of traffic at the entrance of the supermarket, and many people are carrying large and small bags.
Guo Yang got out of the car and looked at the surrounding areas. There were some relatively high-end residential properties nearby.
“This location is great!”
Yang Cheng came up to us with a smile and said, "It's close to the company. It only takes ten minutes to walk."
As he said that, Yang Cheng also pointed in the direction.
Guo Yang took a look and figured out the general direction.
Yang Cheng followed up and said: "There is a shopping mall near the company, and the low-light rooftop farm is also built at that location. At that time, we can even consider selling the vegetables from the farm in supermarkets."
Guo Yang raised his eyebrows and said, "Has it been built?"
"Part of it is now completed. The traditional soil is too heavy and puts too much load on the roof. The group's soil experts are developing lightweight soil that is not compacted and needs to control the thickness of the soil layer."
It was a bit cold outside, and Yang Cheng sighed with emotion as the two walked.
“Only when you actually do it, you will know that the rooftop farm is a systematic project, involving plant cultivation, building waterproofing, thermal saving and energy conservation, building construction, pests and diseases, etc.”
Guo Yang smiled and said: "I'll see your results later."
"Hey, those are all from the company."
Guo Yang felt that Yang Cheng's mental state had improved a lot, as if he had found a new goal in life.
After walking for a while, we arrived at the entrance of the supermarket.
The big characters of Jiahe Supermarket look ordinary, but the decoration is quite good. Maybe they learned their lesson from Huinong.com.
The whole style has many agricultural and natural elements, which is more green.
When I walked into the supermarket, a warm breeze hit me, which made me feel much better.
The supermarket is not very large, only two to three hundred square meters.
But what makes Guo Yang happy is that the supermarket is clean and bright, all kinds of products are neatly stacked, the space seems very spacious and rich, and there is an endless stream of people buying goods.
“It’s doing well!”
“This is the first one, so it must do well, but there are still many shortcomings, and there are too few product categories.” Yang Cheng said.
“I feel very satisfied. Jiahe is a supermarket, and the more important thing is product display. Just make less losses.”
Guo Yang started shopping. To be honest, in the past few years, except for last year when new vegetable varieties were launched, he had visited the supermarket. Today was the second time.
Four, as well as carefully baked bread and noodles...
Excellent quality Tendao 20 rice;
Edible oil;
Wide noodles and hot pot noodles made from Dingxi potatoes...
A wide variety of vegetables such as tomatoes, cauliflower, super red carrots;
Milk, milk powder, fresh milk from Hexi Dairy...
Guo Yang came to the fruit section.
Obviously they are carefully selected, all of them are big, round, and extremely eye-catching in appearance.
There are apples from Aksu, navel oranges from Gannan, bananas from Hainan, cherries, strawberries, and...is this a sunshine rose?
Guo Yang really didn't expect that there would be Sunshine Rose at this time.
Cherry, sunshine rose, Tunisian soft pomegranate, strawberry, etc. have been representatives of high-end fruits for a long time.
However, with the expansion of local cultivation, they have fallen off the altar after more than ten years, and consumers no longer pay for high-priced fruits.
But it’s still very gimmicky at this time.
The price is also very expensive, ranging from 188, 288, 388... but there seems to be nothing cheap in Jiahe Supermarket.
After looking around, Guo Yang and Yang Cheng came to the office area in the cubicle. The store manager hurriedly came and gave some information, and then went back to work.
Guo Yang smiled and said: "It's pretty good. The daily sales figure is 70,000 to 80,000 yuan." "This is a group company's shop. After including the rent, it is still losing money."
“Now there is only one store, the supply chain does not have an advantage, and all costs are very high. When there are more stores, the costs will come down.”
Yang Cheng thought for a while, Said:
"Do we need to speed up the expansion? If so, it is best to adopt the franchise model, which can expand quickly and earn franchise fees."
"This is what Baiguoyuan in Yangcheng has been doing in the past two years. Yes, it has opened more than 100 stores."
Guo Yang shook his head, "Jiahe only opens direct-operated stores, not franchise stores. Now we can open a few more stores, but in the long term I prefer to open more stores. Slow down and continue to polish various services.”
The future chaos and reputation collapse of Pagoda are not unrelated to the company’s rapid expansion of franchise models in order to seek profits.
“The rotten part has been cut off, so there will be no rotten smell.”
The clerk picked up the rotten oranges, dragon fruit and cantaloupe, skillfully cut off the rotten parts, and assembled them into a box of cut fruits priced at 18 yuan.
Using rotten fruit to make platters, and selling fruits cut overnight and lying to customers that they are freshly cut on the same day.
This is Pagoda, which will have 6,000 stores in the future.
Guo Yang absolutely cannot accept such a situation.
For him, it is more important to hold on to his desires. Whether it is seeds, grains or fruits and vegetables, it is worth spending his whole life to be the best in the world.
Yang Cheng said: "The field of fresh food is too difficult, especially the requirements for cold chain and supply chain are too high."
Guo Yang thought for a while and said: "Before the Spring Festival, the internal structure of the group I I still want to make some adjustments, and Jiahe Fresh will be independent, and the supply chain will also be treated as a separate sector."
Yang Cheng was not surprised, but was a little happy, "The store ownership is still in Shiguang, right?"< br>
Guo Yang smiled and said: "Are you addicted to collecting rent?"
"Who doesn't want to be a rent collector!"
"You don't feel bad at all?"
"Fresh food is too cumbersome. I still manage the finances for the boss. My biggest wish is that the rooftop farm can achieve results."
Fresh food There are three persistent problems: short shelf life, non-standardized products and cold chain requirements.
Hexi Dairy has also built a cold chain logistics platform, which can be used as a reference to a certain extent, but there is still some way to go before fresh agricultural products can be brought from the field to the table.
There are two other problems that also need to be solved from the upstream planting side.
Vegetables and grains are not bad. Tianhe's new varieties can enter supermarkets in just one year.
Just for fruits, it usually takes at least three years to bear fruit.
Moreover, the productivity of our country's fruit industry is low, with extensive farming, high-quality fruit is not supplied, and poor fruit rots in the fields without anyone taking care of it.
So Jiahe needs to directly participate in the fruit production process and lay out fruit planting bases.
Guo Yang thought that maybe he could combine new orchards with direct purchase of mature orchards...
Before leaving, Guo Yang looked at the supermarket's store information management system again.
Yang Cheng said: "This is done by someone from Huinong.com. It is relatively advanced. It is really hard to do small tricks but it is difficult to stop. If there is a problem with the data, it will be dealt with immediately. "
Guo Yang smiled and said: "Is this what I want to express? "
Yang Cheng was stunned.
Guo Yang smiled and said: "You're kidding, let's go and see the rooftop farm you tinkered with."
Overall, the first supermarket store is remarkable.
Guo Yang has also developed the habit of inspecting everywhere and thinking at any time. In any case, Jiahe Supermarket will not be a tool for making money.
......
It only took a few minutes to get to the rooftop farm, but Yang Cheng kept introducing a lot of it along the way.
This inexplicably made Guo Yang feel relieved.
For a long time, Yang Cheng or Weiguang Company had very little autonomy, and everything was done step by step.
Even Huinong.com has been spun off, and Jiahe Fresh Supermarket will also be independent in the future.
Guo Yang was really worried that Yang Cheng was in a mood.
However, in this short moment, Yang Cheng's relaxed and happy state showed that he really liked the farm, which reduced Guo Yang's worries.
The effect of the rooftop farm was beyond Guo Yang’s expectation. It is full of various vegetables.
Newly unearthed spinach with little red flowers on top, yellow cabbage with wrinkled leaves, lettuce that looks like small green flowers blooming on the ground;
Well-organized and neat garlic sprouts ;
Lush green onions;
Green vegetables, Shanghai greens, radish... the leaves of various vegetables look so delicate.
“Yes, it tastes like that.”
"A lot of vegetables are still frozen to death."
Guo Yang said with a smile: "The ones that are not frozen to death are more delicious. In order to resist the cold, smart vegetables will convert starch into glucose, and the taste will be better."
"So the vegetables that cannot survive the winter and are frozen to death are all stupid?"
Guo Yang and Yang Cheng both looked at Luo Xiu who rarely interrupted, "You haven't noticed, you still What a talent.”
Braving the cold, I stood in the rooftop vegetable garden, looking up at the blue sky and blue sea, the rolling clouds, and the hustle and bustle of the city.
In a city full of high-rise buildings, you can also enjoy rural life.
Proper farming can help office workers relieve work depression and life stress.
"Hello, boss, Mr. Yang."
Employees of Weiguang Company also continued to appear in the vegetable garden, some came to work, but many others came to pick vegetables.
Guo Yang asked a female employee in confusion: "Can you go home and prepare food by yourself?"
"Ah, yes, boss."
The female employee, wearing a thick down jacket, raised the bag in her hand, "Get some vegetables and go back to heat the hot pot in the evening, it's so bad!"
Guo Yang smiled and said, "From the Sichuan and Chongqing area?"
"My opponent."
"This yellow cabbage hot pot is delicious."
"Yes, yes, I heard from my colleagues before that I came here to pick it today. Thank you for your generous boss."
"You should thank Mr. Yang."
"Thank you all, thank you all. , now other companies in the office building are jealous when they hear that we have their own vegetable garden.”
There are many people coming to the rooftop vegetable garden, and colleagues communicate with each other while planting and picking vegetables. It seems like there is less indifference.
The employees who come and go also constantly say hello and thank Guo Yang, and the employees' sense of happiness has been greatly improved.
Guo Yang said: "Can the group headquarters in Jiuquan also be designed in the style of a rooftop farm?"
Luo Xiu's eyes lit up, "It's absolutely possible!"
Guo Yang smiled and said, "Remember to remind me when you go back, or you can tell Ning Xiaojing."
At this time, Yang Cheng at the side hesitated, but thinking about the research during this period, I still expressed my inner thoughts.
“Boss, I think the group can invest more in research and development. Rooftop farms are still very meaningful.”
"It helps office workers relieve stress, allows the elderly to kill time, fills the emptiness in their hearts, and helps urban children understand the hard-earned food, fruits and vegetables."
"It can also benefit the environment, insulating and cooling in summer, keeping warm in winter, and roofing Farms are like giant sponges, absorbing carbon dioxide and impurities, purifying the air.”
“In an era when space is becoming increasingly scarce, green spaces and gardens on rooftops or balconies provide people with an additional space for public communication in high-rise buildings. In a city full of trees, people only have the opportunity to look down when they stand on the roof, and birds also have an extra place to stay..."
"Some cities in China have included roof greening construction into urban planning. But there are still very few rooftop farms.”
“The planting technology is immature, there are no suitable seeds, and the cost is too high...There are still too many technical difficulties.”
Guo Yang was actually a little surprised. Yang Cheng's enthusiasm for the rooftop farm exceeded his imagination.
The rooftop farm is positioned for leisure and entertainment, and research and development does not cost a few dollars.
However, Guo Yang suddenly thought of a plant factory. This thing consumes exaggerated energy and is extremely costly. It will be difficult to mass-produce it until controllable nuclear fusion is mastered.
However, research and development can complement each other with rooftop farms. When there is excess photovoltaic production capacity in the future, it seems that plant factories can also be tried in the northwest...
After pondering for a while, Guo Yang said: "We can try it first. Try.”
Yang Cheng smiled and said: "The boss is wise!"
"Then you organize a team to engage in technology research and development?"
"No problem!"
——
Shandong Province, Yellow River Delta.
A Toyota Prado speeds along the industrial avenue, overtaking various cars in one go.
When the road ahead was blocked by trucks running side by side, he drove into the reverse lane to overtake without any pause.
The cars coming in the opposite direction started honking their horns from a long distance away.
Yang Heng, who was sitting in the passenger seat, gripped the armrest tightly, his toes also tightened, his heart pounding, thinking, "Is Mr. Wu driving so violently?"
Until he overtook smoothly. Finally, he calmed down, but he refused to put down the armrest.
Xu felt Yang Heng's nervousness.
Wu Feng from Huihuang Seed Industry said with a smile: "It's very safe. It's too far to reach the ranch. It's already dark by the time we get there. If we don't finish our work today, how can we take Boss Guo's flight back tomorrow?" ?”
“There’s time, there’s time.”
Even on the plains, Yang Heng still felt that the speed was a bit fast.
Wu Feng slowed down a bit.
"Xiao Yang, how long have you been applying for projects?"
"Almost exactly one year."
"You have a strong learning ability. You have understood the policies so quickly and can take charge of your own business."
"It's okay. The boss asked me to connect with the Animal Husbandry Management Department and the Planting Industry Management Department. I participated in the drafting of the alfalfa and soybean industry."
"Brilliant Investment's I will take care of the policies and subsidies for this coastal alfalfa ranch.”
Wu Feng was stunned. Xiao Yang seemed to have only graduated a year ago. Is Jiahe so bold in employing people?
“I heard that Jiahe has a leader training plan, Xiao Yang must be on the list, right?”
Yang Heng smiled: “It all depends on the boss’ cultivation!”
Wu Feng has no intention of poaching people.
I wanted to repay the grievances of the time when Alfalfa Agriculture and Animal Husbandry continuously poached brilliant key technicians.
Yang Heng's performance these days is not only timid, but also has a calm personality, and he has various policy provisions at his fingertips, which makes him think.
But now it seems that Jiahe has trained Yang Heng at a very high level.
In the past two years, Huihuang has taken a ride on alfalfa and exported batches of special and first-grade oat grass abroad;
At the same time, it has kept a close eye on the domestic forage market and done a lot. Forage promotion and demonstration to achieve efficient on-site transformation.
In terms of cost saving, we have also achieved the ultimate. The contracted land is all remote desert beaches.
The overall effectiveness is okay.
Now that the domestic dairy industry has experienced the melamine incident, the pasture industry must stand up completely.
Huihuang is the leader of the second echelon of the domestic grass industry, with a rich variety of grass seeds and rich experience in grass planting.
The brilliant seed industry with technology and capital continues to expand investment in various places.
The coastal salt-alkali land is just one of the stops.
(End of this chapter)