Chapter 324: The effect brought by the first episode of the program, the leaders of the business department were amazed!


The most important thing about this ancient style program is Hanfu.

Although Hanfu cannot only refer to the clothing of the Han Dynasty, the Han Dynasty, as the representative dynasty of Hanfu, still has a strong cultural heritage.

The actress who appeared was actually Liu Yifei!

You know, the love triangle between Su Yi, Liu Shishi and Liu Yifei, even though the three of them didn't have any feelings for each other at first, it went viral on the Internet.

There are even many people standing by CP, and there were actually more people standing by Su Yi and Liu Yifei at the beginning.

When Su Yi and Liu Shi made their official announcement, it was not just the female celebrities in domestic entertainment who were sad.

Liu Yifei’s fans are also like the end of the world.

Even today, there are still many people waiting for Su Yi to break up with Liu Shishi and be with Liu Yifei.

Although everyone knows that it is unlikely, after all, with Su Yi's current status, if they really break up, their personality may also be damaged.

Moreover, Liu Shishi and Su Yi are in deep love now, which is the time when they are inseparable.

It is also impossible to succeed.

So when Liu Shishi appeared, the hearts of many viewers started beating loudly.

Liu Yifei, who has not appeared on the screen for a long time, looks much cooler and thinner.

Su Yi, that bastard!

Many fans of Liu Yifei subconsciously scolded Su Yi.

But it's not that Liu Yifei was abandoned, but Liu Yifei was not chosen.

Liu Yifei is wearing a dark dress with a straight skirt from the Han Dynasty, a combination of light red and silver.

The narrator on the side also kept introducing.

“The deep-cut robe is tight and long, and can be dragged to the floor. The hem is generally in the shape of a trumpet, so that it does not expose any part of the body.”

In fact, Liu Yifei calls herself the ugliest woman in her family, although this is a bit exaggerated. , but it can also be guessed that this comes from a beautiful family.

Liu Shishi is indeed slightly inferior in appearance.

She walked slowly, with the ancient city next to her. Under the introduction of the narrator, she slowly entered the ancient street.

Subtitles also appeared on the TV.

Han Dynasty, Luoyang.

The streets are extremely lively, as if we have really returned to that era.

The first chapter of ancient style is Hanfu.

As the dynasty that developed Hanfu, the Han Dynasty must be the first to appear.

But at this time Liu Shishi was not used, but Liu Yifei was used, and some viewers began to over-interpret it.

With her slim and tight upper body, coupled with the skirt that looks like layers of blooming morning glory, and Liu Yifei’s own fresh and elegant temperament, the ratings soared at this moment!

There is a rumor on the Internet that Su Yi used to be very prolific, but later he rarely made documentaries and variety shows. Whether he was a talented person or he was troubled by his affairs, if you watch one, you will miss one!

Moreover, students and office workers, in order to have a sense of topic with colleagues and classmates tomorrow, and for the visual enjoyment, they all watched the TV screen attentively.

"This girl really has that temperament and is very beautiful! She just looks familiar. Has she appeared in any other TV series?"

Aunt Su Yi muttered, she Uncle Su Yi and I have been busy working in the medical company and haven't been here much, so we didn't catch up with Liu Yifei when she came to Su's house.

Otherwise, this embarrassing topic cannot be brought up.

Su's parents coughed and peeked at Liu Shishi slightly embarrassed.

Liu Shishi's expression remained as usual, as if nothing had happened.

And Xiaoxuan hurriedly whispered to her aunt.

My aunt looked a little apologetic. She really didn’t know about this relationship. No wonder the house was so quiet.

"This is my good friend Liu Yifei. She is originally from abroad. Because I think her temperament is more suitable for the opening, I invited her over."

Liu Shishi is dignified and majestic, Although he is not very old now, he speaks very politely and directly says that he invited him here.

In fact, Liu Shishi is now in charge of the affairs of the Su Yi Charity Foundation, and he didn't pay much attention to what happened during the filming.

It’s just that Su Yi discussed it with her before.

Liu Shishi also readily agreed, because for her, Su Yi actually had many choices at that time.

Since you have chosen yourself and taken the initiative to make it public, you will definitely not get entangled again.

The atmosphere relaxed a little, and Su Yi smiled, feeling moved in his heart.

In fact, this is how I found Liu Yifei.

And I still feel a little guilty.

Because this video was not taken by myself, but was entrusted to Wang Xiaoling.

It was not because he wanted to avoid something, but because Su Yi was busy with the Cross Society at that time.

And the filming base is also the Film and Television City in Luoyang, so Su Yi has no time to go.

Liu Yifei did not contact Su Yi because of this matter, but was very cooperative.

As soon as Liu Yifei appeared on the stage, whether it was the melon-eating audience or the audience who saw Liu Yifei for the first time, their eyes lit up.

“This dress is very beautiful! Is it really Hanfu?”

“Can clothes from thousands of years ago have such a luster?”

“Why don’t we sell them here? ”

"I really hope I can wear these clothes to take a few photos!"

The appearance of Liu Yifei made the previously a bit heavy picture a lot brighter.

She has light steps and looks innocent and romantic, showing her beauty and innocence.

The TV narration is also constantly introducing the characteristics of clothes in the Han Dynasty.

"Liu Yifei is so beautiful! Su Yi is so cruel!"

The effect of the program is still very good.

The charm of idols, the effect of publicity!

Today it is not only broadcast in China, but also channels in other countries are broadcasting this content.

This kind of program cannot be broadcast live, but has been translated into several languages.

Compatriots abroad, you can switch the audio channel and choose the Dragon Country language or the local language!

More overseas compatriots had tears in their eyes when they saw it. For some reason, that Hanfu dress made them proud and their eyes sour.

And more people from abroad were amazed when they looked at this costume.

In their eyes, even foreigners who are familiar with Dragon Kingdom only know about cheongsam.

And this cheongsam is from the Republic of China period, so it is considered modern.

The tip of the tongue is food, the collection is historical feelings, and this "Ancient Style is also a Trend", that is clothes!

These three trilogy basically constitute the Chinese culture.

Su Yi only filmed this program after he had gained a reputation and various resources.

Even people from the business department took the initiative to cooperate with Su Yi.

Director Jiang was extremely shocked.

Being able to broadcast programs within the system, you can also find so many idol stars.

And world influence!

That is, Su Yi can do it alone!

No wonder it went so smoothly when attracting investment.

In fact, it was not so smooth at the beginning, but as soon as others heard that this was a show directed by Su Yi, countless businessmen even crossed over to invest.

Originally, this era was an era of learning from foreign countries. After joining the WTO, it had a great impact on Longguo’s market and brought more opportunities. To put it bluntly, it might be easier to make money by learning from foreign models.

Because sellers will buy it more.

But after Su Yi’s emergence, he changed the ‘hidden rules’ of many industries.

At first, Director Jiang thought it was a bit nonsense, because what Su Yi said was just for publicity and not for the commercial department.

I don’t know anything about the company’s operations, personnel management, or financial matters.

But I didn't expect that the ratings for this one program exceeded 40%!

Advertising expenses have more than doubled, and there is also international attention.

He had already gone out to answer a few phone calls just now.

They are all from clothing companies.

Director Jiang took a deep breath and watched the program on TV, suddenly reluctant to leave.

But there are more important things waiting for you to do.

The application for World Heritage has been completed!

And we refuse to cooperate with other foreign brands to develop clothing related to any dynasty of the Dragon Kingdom!

This is the bottom line!

Cooperation is possible, but research and development is not allowed.

The rules customized by the West must be followed for the time being.

As soon as this program airs, Chanel, LV and other niche luxury brands will definitely apply.

This was the case with the previous horse-faced skirt.

Director Jiang took one last look at the ratings, and he knew it was time to get to work!

·····

Office of the General Administration of Culture and Entertainment.

Director He looked at the data with no expression on his face, but the secretary could see some clues through the documents in his hand.

The document held in Director He's hand showed a slight wrinkle.

This is obviously unhappy.

“Yesterday’s program, the ratings exceeded 43%. Director Hu’s report at the publicity department meeting said that the TV ratings have returned to the glory of around 1998...”
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Director He was still expressionless, and he didn't know what he was thinking.

"Leader, this is actually a flash in the pan, and if the TV station does not have Su Yi's program, it will basically not have such high ratings. I learned about it before I came here. Su Yi was from Capital TV before. He even briefly let his program beat the TV station's ratings."

The secretary said cautiously.

"Don't say such things, Su Yi is from our bureau, and I will be happy if he gets results!"

Director He put down the document.

To be precise, it is an integrated document.

There are news from newspapers, hot discussions on the Internet, and even ratings from various countries, as well as positive and negative comments.

“Liu Yifei is stunning in Hanfu! Is the old relationship between the two rekindled?”

“Ancient style clothing is also the first phase of the trend, and some are modern improvements! I don’t fully respect historical records, but Regarding clothes, it’s not accurate to rely solely on records! Especially for clothes from before the Tang Dynasty, it’s normal to have some artistic processing!”

“It’s so beautiful! There were ancient costumes in those previous TV series, but not in them. Such a detailed introduction! ”

"Sisters, where can I buy clothes like this!"

2010 was the golden stage of the development of the Internet.

The number of Internet users increased by more than 70 million compared with 2009, but the number of online shoppers increased by 48.6%!

It can be considered that we have officially entered the era of Internet economy, but this shopping website is not as trendy as later generations. Whenever it becomes popular, there will be a lot of similar copycats and the like.

This episode of Su Yi's program was recorded in high definition and a lot of special effects were added during post-production, so the program was relatively short, less than 40 minutes.

The first article is about Han Dynasty Hanfu, and there are not that many female stars who appeared.

However, it also caused a huge response.

Director He looked at the summarized report through the channels of the General Administration.

To be honest, this good result makes people jealous.

If Xiao Ma, who was on the Legal and Social Channel before, could achieve such results, his achievements within the system would definitely be higher than Su Yi's in the future.

What a pity. Director He sighed, but a smile appeared at the corner of his mouth.

"Yes, Director Su is the director of the General Administration. The most important task now is the integration of the three networks!"

The secretary caught the crux of the problem.

"Yes, the integration of the three networks is the most important project, but the development of the commercial sector is also very important - and Han Sanping from China Film Group also applied to let Su Yi go to Hong Kong to shoot a movie."

The newly appointed secretary was shocked.

I had heard about Su Yi before. After coming to the General Administration this time, I finally understood the horror of Su Yi!

Almost all the discussion on the Internet is about ancient style.

The ‘ambition’ of this show can be seen at a glance.

Create your own brand of ancient Chinese products!

For a program like this, the first step is to attract the audience's attention and arouse a great response.

Others would work on the project wholeheartedly for fear of problems, but Su Yi was better off, fighting against the Cross Chamber of Commerce while filming the show, and still had such an effect!

“I don’t believe that one can do two things with one mind. Let alone three things with one mind! The General Administration is not the main station. Although there is a business review relationship, the work direction is different after all. Director Su has a special status. Even though he is the deputy director of the Media Integration Development Department, he cannot cover everything. Let’s do this. The work of integrating the three networks will start operating normally from today!”

The secretary nodded, picked up the phone and was about to make a call.

Compared with Director He, Director Ma’s qi-nurturing skills were as good as in the sky or on the ground.

Even if Director He's words were recorded, there would be no fault in them.

However, the secretary knew that Su Yi had basically been 'squeezed out' of the triple play project so far.

In fact, neither Director Hu of the Main Station nor Han Sanping of China Film Group wanted Su Yi to work in the General Administration.

Because now Director Wang of the General Administration has withdrawn from the second line, and the new guy seems kind, but in fact everyone knows what is going on here.

So whether it’s the main station’s ancient style program or China Film’s filming, in the eyes of Director Hu and others, it’s all ‘business’.

As for other leaders who directly or indirectly manage Su Yi, such as Director Zhuo and Minister Sun.

They would not stand up for Su Yi in this kind of matter. Firstly, the responsibilities of the departments are different, and secondly because they are eager for Su Yi to make mistakes and completely separate from the General Administration and join their main department!

But for the General Administration, no matter how strong Su Yi's ratings and influence are, these are useless.

The most important thing is the integration of three networks.

This is obviously a form of exclusion.

However, the secretary suddenly felt a trembling feeling in her heart!

····

Business sector.

"Director Su! You are an amazing person of this era! I have been following your show! You still gave us a surprise this time!"

Business department leader, In fact, I have been watching Su Yi's programs, ranging from cigarettes to dairy industry, and even felt a little dissatisfied for a while.

This time we finally met.

Director Jiang was pouring water by himself, with a smile on his face.

To develop the commercial sector, we must develop our own country’s commerce first.

But many times, no matter what aspect you consider, it is more cost-effective to cooperate with foreign companies!

"Director Su, the ancient style program cannot be stopped just for the sake of our national clothing brand, it must continue!"

The Minister of Commerce held Su Yi's hand, obviously very excited. . (End of chapter)

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